kelsey o'connell

founder

About

Accomplished apparel designer and brand founder, with 12 years of experience in the fashion industry. Skilled in Trend Analysis, Brand Development, Apparel Design, Fitting, Sourcing, and Production, Photo + Video Concept and Execution, Sales, Digital and Brick + Mortar Retail Strategy, Event Planning, Community Building, and Customer Service.

Country

united states

City

new york

Industry

apparel & fashion

Skill

fashion, apparel, fashion design, textiles, outerwear, styling, wovens, trend analysis, fashion illustration, graphic design, tech packs, trend, illustrator, sewing, draping, photoshop, merchandising, sportswear, fit

Experience

freelance designer

gap

2016-7 - Present · 10 yrs 3 mos

associate designer - women's wovens

nautica

2011-6 - 2012-10 · 1 yr 5 mos

designer - women's wovens

c. wonder

2012-10 - 2015-1 · 2 yrs 4 mos

associate designer

lands' end

2007-6 - 2011-6 · 4 yrs 1 mo

founder

belle force

2016-5 - Present · 10 yrs 5 mos

BELLE FORCE (fr. / beautiful strength) We are ever enchanted by the world’s most beautiful athlete, the ballerina. She embodies the perfect marriage of grace and power, satin and sweat, refusing to sacrifice beauty for strength, or strength for beauty. This captivating creature is the muse for BELLE FORCE - a luxury activewear line designed and proudly made in New York City. We offer high performance support, figure flattering cuts, and an air of sophisticated charm. Whether your stage is at Lincoln Center, the barre, the spin studio, or the running trail, BELLE FORCE invites you to be the belle. belleforceactivewear.com | @belleforceactive | #bethebelleofthebarre