Kelly Hahn

Kelly Hahn

Performance Marketing Director @ OneSignal

About

I’m a data-driven marketing leader with over 15 years of deep expertise in building and scaling global paid media programs that deliver measurable business growth. I develop multi-channel strategies across search, social, and emerging platforms to drive awareness, engagement, and conversion throughout the funnel. Passionate about transforming paid media into a strategic growth engine, I focus on ROI accountability, smart experimentation, and cross-functional collaboration. I love bridging strategy and execution, translating data and creativity into programs that fuel sustainable business growth Core Competencies and Specialties: - Performance Marketing Strategy & Execution - B2B, SaaS, and Technology Marketing - Large Scale Lead Generation Acquisition - SEM, Display, & Native Media Buying - Pipeline & Revenue Acceleration - Integrated Marketing Campaigns

Country

United States

City

San Diego

Industry

Marketing & Advertising

Skill

Paid Media Strategy, Saas, LinkedIn Marketing, B2B Marketing, Affiliate Marketing, Business Development, SEM, Market Research, Email Marketing, Media Buying, Account Management, Business Performance Management, CPL, Affiliate Management, Social Media Marketing, Lead Generation, Performance Based Marketing, Online Marketing, Marketing Communications, Marketing

Experience

OneSignal

Performance Marketing Director

OneSignal

LinkedIn
2025-9 - Present · 1 yr 1 mo
OneSignal

Senior Manager, Performance Marketing

OneSignal

LinkedIn
2022-5 - 2025-9 · 3 yrs 5 mos
London Bridge Performance Media

Director of Performance Marketing

London Bridge Performance Media

LinkedIn
2017-10 - 2022-5 · 4 yrs 8 mos

Greater San Diego Area

The Control Group (Now PeopleConnect)

Senior Media & Data Manager

The Control Group (Now PeopleConnect)

LinkedIn
2015-3 - 2017-8 · 2 yrs 6 mos

Greater San Diego Area

•Managed high volume media buys through a variety of sources including social, native, search, standard display & push notifications •Monetized internal websites email lists while putting in place operating procedures for backend setup and complaint management

Confident Technologies, Inc.

Director of Business Development

Confident Technologies, Inc.

LinkedIn
2014-4 - 2015-3 · 1 yr

Greater San Diego Area

•Responsible for creating a predictable & repeatable business model by sourcing new partnerships & platforms •Established ad operations procedures and implementations for emerging ad platform serving both Display and Video •Developed both publisher and advertiser sourcing strategies to create incremental revenue opportunities •Lead client services and publisher relations efforts •Manage day to day ad operations and account management

Adconion Media Group

Senior Manager, Business Development

Adconion Media Group

LinkedIn
2013-3 - 2014-2 · 1 yr

London, United Kingdom

•Managed the UK email channel developing strategies for continued growth and sustainability •Created incremental revenue opportunities in the UK & EU markets •Strategized and implemented vertical trend analysis to produce an efficient and effective pipeline •Oversaw campaign strategy across our network of UK campaigns •Provided insight and financials into senior management as apart of the leadership team

Adconion Media Group

Business Development Manager/ UK Head of Email

Adconion Media Group

LinkedIn
2011-9 - 2013-2 · 1 yr 6 mos

London, United Kingdom

• Responsible for localized launch of the Adconion Direct Email product in the UK • Established, strategized, and implemented our UK market presence developing over 300 new contacts, 15 agencies & 150 scaleable campaigns • Sourced new direct clients for the immediate impact on incremental revenue, portraying 958% QoQ growth since inception • Managed the UK Email Team & provided support and collateral to agency sales team

Adconion Direct

Senior Campaign Strategist

Adconion Direct

LinkedIn
2011-1 - 2011-8 · 8 mos

Greater San Diego Area

• Responsible for deploying, developing, refining and strengthening new/existing email campaigns by utilizing various mailing platforms, analytical tools, strategic relationships, and best business practices • Manage relationships with strategic partners and advertisers from introduction, growth, and escalation phases • Help to create multifaceted business opportunities for Adconion by utilizing the tools available to extract maximum value from new business • Provide daily maintenance of clients’ campaigns and expectations including: keyword research, creative input, set-up, distribution selection, analysis, feedback & optimization, and reporting.

Adconion Direct

Senior Marketing Analyst

Adconion Direct

LinkedIn
2010-6 - 2010-12 · 7 mos

Greater San Diego Area

• Managed high revenue generating lists by analyzing and interpreting analytical performance • Acquired nine network clients to manage by directly testing their offers, providing feedback, and optimizing campaigns • Created detailed analyses of email campaigns to provide feedback for internal and external use • Drive distribution across all platforms in an unbiased and results driven manner • Closely work with internal mailing teams to effectively plan distribution of campaigns

Frontline Direct

Marketing Analyst

Frontline Direct

LinkedIn
2009-6 - 2010-5 · 1 yr

Greater San Diego Area

Comet Conversion

SEO & SEM Content Writer

Comet Conversion

LinkedIn
2008-5 - 2009-6 · 1 yr 2 mos

Greater New York City Area

Clear Channel Europe

Marketing Intern

Clear Channel Europe

LinkedIn
2007-6 - 2007-8 · 3 mos

Marketing and PR Intern for Radio Stations 93.3 and 95.7 in San Diego

Education

St. Bonaventure University

St. Bonaventure University

LinkedIn

Marketing

St. Bonaventure University

St. Bonaventure University

LinkedIn

Marketing

Kelly Hahn's Contact Information

Email

******@***.com

Phone

(**) *** ****

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