KD Salunke
Senior Manager I API Sales and Business Development I @ Lupin
About
Experienced Professional with extensive expertise in handling API marketing across India, APAC (including Japan), the Middle East, and LATAM markets. Possesses hands‑on experience in API sales and marketing, with strong knowledge of techno‑commercial terms. Skilled in collaborating with cross‑functional and global teams, with an agile and adaptable working style shaped by exposure to diverse countries and therapeutic areas.Demonstrates excellent business ethics, discipline, and the ability to build comprehensive systems for checks and balances. Committed to improving market access for quality medicines and enhancing healthcare outcomes for patients, particularly across ASEAN, MENA, and European markets.Maintains a wide network of international contacts and quick access to marketing and business networks across regions. Has in‑depth understanding of business development, working closely to drive initiatives that deliver measurable results and align with organizational objectives.Motivated to grow into a multifaceted marketing professional and become an invaluable asset to any organization, while continuously seeking opportunities for holistic career development.
India
Mumbai
Pharmaceuticals
Business Development, Sales Management Customer Relations Key Account Management Client Servicing Expo, GMP, Product Launch, Marketing Strategy, Marketing Management, Market Planning, MIS, Business Planning, Business Strategy, Product Development, Strategy, Team Management, Sales Operations, Brand Management, Strategic Planning, International Business, Cross-functional Team Leadership, Product Marketing, Medical Devices
Experience

Marketing Manager-API Sales & Marketing for LATAM, ASIA (Including Japan) and MENA Markets
Mumbai Area, India
My Role as below Business development and Product Promotion: Travelled across LATAM and APAC Customers (Brazil, Argentina, Japan, Vietnam, Philippines, Thailand) for one-on one meetings with customers in order to carry out efficient Product Promotion and to discuss the intricacies of ongoing as well as potential projects. Forecasting and Budgeting: Preparation of annual sales budget and market driven sales forecasts facilitating synchronization of plant output with market demand. Sales reports: Monthly, quarterly and annual sales report to map growth in sales based on changing market dynamics. Product wish list: Gathering and analyzing product sale data derived from secondary market research to enable better selection of new products. Demand-Supply balance: Providing specific inputs to the production team which in turn would facilitate preparation of a concrete production schedule in-line with customer requirements to create a demand supply balance. Technical/Regulatory queries: Working with the technical team to facilitate smooth operation along with entire project development phase. International business Proposals: Contributing to product proposals in International markets by collating relevant market and product related data for the concerned team member(s). Attends Cphi Japan and India Pharmaceutical exhibitions.

Deputy Manager-(API Sales and Marketing) for APAC, MENA and Indian Market.
Thane, Mumbai
SeQuent Scientific Limited is an integrated Pharmaceutical company with a global footprint, operating in the domains of Human APIs, Animal Health APIs and Formulations (Alivira), Women Healthcare (Naari) and Analytical Services. Headquartered in Mumbai,India. SeQuent has 11 manufacturing facilities spread out globally. My Role as below • Identifying, incubating and commercializing business opportunities on a regular basis. • Travelled and visited customer at overseas (Korea, Vietnam, Indonesia, China, Thailand, Egypt, Bangladesh) and Domestic on regular basis. • Maintain and improve the budgeted bottom line for the territory. • Implement, monitor and control the marketing plan to modify/adapt the marketing mix of activities to achieve sales objectives. • To interact with customer for sales activities, payment collection etc. • To coordinate with internal stake holders viz. Manufacturing, Quality and Regulatory and supply chain function to clear sales delivery, • Business development activities and coordination with R&D for new molecule or improvement initiatives on new/ existing products matching to customer requirement. • Maintain Product competitors and healthcare environment knowledge. • Well versed with Registration and regulatory Filings for US and Europe. Attends Cphi China and India Pharmaceutical exhibitions.

Marketing Executive (API Sales & Marketing) for Asia and India Regulated Market
Pune
Developing new customer base and expanding business with potential partners through Meetings, internet, CPhI exhibition, references & telephonic communication. Generating new business leads and negotiating contracts with leading pharmaceutical companies and also with merchant exporters. Ensuring achievement of API sales targets, by maintaining sales networking and client development activities. Interacting with agents/customers to understand the requirements for registration of new products in their country and coordinating with Regulatory department. Checking and analyzing the potential of the respective markets to retain major customers. Preparing various MIS Reports like Sales v/s. Actuals, Inventory liquidation plan and Debtors statement etc. Actively involved in the entire process of preparation of Marketing Budget. Monitoring the monthly Sales & in-depth analysis / generating reports for Management. Export Data Analysis / Trend on competitor pricing. Handling customer query with respect to technical documents (COA, MSDS, Stability Data, GMP, DMF etc.) and coordinating with Plant / Regulatory for product / documentation support. Coordinating with Finance Dept. for settling of payments / commission remittances and informing customer/Agents
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