Kavita Vyas

Over 18 years experience in banking & financial services industry. Outstanding record of launching new products, building new business models & designing customer oriented digital journeys. Multiple awards for leadership and innovation, including exceptional contribution to retail banking business, Digital Star award & Leaders Excellence at Harvard Square. Proven ability to lead cross-functional teams in complex projects. Experience in building multiple lines of business, creating and maintaining product roadmaps. Core competencies include:• Strategic Planning • New Product Launches • Relationship Management• Regulatory Compliance • Leading Cross-functional teams • Change Management My current role at HSBC encompasses the following:-> Managing end-to-end digital funnel and drive acquisition through DIY journeys of consumer asset products viz. cards, personal loans etc.-> Design detailed business plan to increase the penetration of asset products in existing customer base & acquire new to bank customers.-> Create “best-in-class” digital product offerings, which create disruption in financial services industry.-> Set-up entire fulfilment channel and reduce the overall turn around time of digitally onboarding customers from days to minutes.-> Design and implement right strategy aimed at achieving revenue and business volumes for consumer asset business.-> Lead team of senior resources and engage with cross-functional teams including Analytics, Technology, Compliance, Operations etc.-> Identify gaps and create roadmaps to launch new products / modify existing product offerings.-> Build unique formats that drive acquisition & create “money can’t buy” experiences for affluent/ emerging affluent customer base.-> Launch campaigns and increase awareness of consumer asset products offered by the Bank.-> Work with external partners such as Google, Meta, Amazon etc to create unique customer acquisition models.