Karim T.

Karim T.

Group Chief Digital & Data Officer @ Grupo DEACERO

About

• $96M revenue increase via AI‑powered personalization (Falabella).  • 23% uplift in real‑time cross‑sell models (LATAM Airlines).  • $5.6M in 6 months via data monetization (DEACERO).  Led 100+ engineers across 6 countries; managed $34M tech budgets; platforms scaled from 0 → billions of transactions. I'm a CDO who codes AI systems, not just talks about them. Currently transforming Grupo DEACERO into Latin America's first AI-native manufacturer, where I personally architected our GenAI, Data and Digital platform. TECHNICAL DEPTH: - Hands-on with LLMs: Built RAG systems, fine-tuned models, deployed at scale - Architected AI platforms: From AI for Engineering to Order to customer service LEADERSHIP SCALE: - Built and led teams of 100+ engineers across 6 countries - Managed $34M technology budgets with consistent 30%+ ROI - Scaled systems from 0 to billions of transactions BUSINESS IMPACT: - Falabella: AI-powered personalization drove $96M revenue increase - LATAM Airlines: Real-time ML personalization models improved cross-selling performance by 23% - Telefónica: First telco in LATAM with Big Data Analytics

Country

Mexico

City

Monterrey

Industry

Consumer Goods

Skill

Digital Transformation, Data Monetization, Business Strategy, Value Creation, Technology Management, Cross-functional Team Leadership, Machine Learning, Artificial Intelligence (AI), Data Strategies

Experience

Grupo DEACERO

Group Chief Digital & Data Officer

Grupo DEACERO

LinkedIn
2023-11 - Present · 2 yrs 11 mos

San Pedro Garza García, Nuevo León, México

Transforming DeAcero into a Digital company that produces and markets steel I lead the entire digital team, development, architecture, devops, data and analytics. We are building new digital capabilities to evolve the way steel is built and marketed with a focus on the experience of our partners and customers.

Grupo DEACERO

Group Chief Data & Analytics Officer

Grupo DEACERO

LinkedIn
2023-4 - 2023-11 · 8 mos

San Pedro Garza García, Nuevo León, México

Drove group-wide analytics, monetizing the data agenda to $5.6M USD in six months.

Cofar.cl

Advisory Board

Cofar.cl

LinkedIn
2023-12 - 2025-1 · 1 yr 2 mos

Gran Santiago, Región Metropolitana de Santiago, Chile

Advisor to the board, hired CTO and Tech Strategy

Grupo Falabella

Chief Data & Analytics Officer - e-Commerce

Grupo Falabella

LinkedIn
2021 - 2023 · 2 yrs

Chile, Perú, Colombia, México, India

Directed Falabella.com's integration to a $4B GMV ecom through data innovation leadership. Established a data-driven and data-monetization unit, boosting analytics for immediate decision-making and enhancing our customer and sellers experiences. Led a team of 70, improving data savyness cross-org. My strategy: Achieve lasting outcomes via innovation and focused strategy, emphasizing practical applications and strong foundational support.

Grupo Falabella

Chief Data & Analytics Officer - Retail

Grupo Falabella

LinkedIn
2018 - 2021 · 3 yrs

Latin America

As Director, I led the data and analytics strategy across Latin America, overseeing projects from conception to completion and streamlining the productive platform and website. Established and led a self-sufficient data team from the ground up (from Zero to Heroes), quickly generating value from business cases and laying strong, sustainable foundations. Pioneered the corporate data executive role, expanding the team, budget, and initiative scope from supporting business functions to becoming a central, cross-functional capability. Spearheaded the migration of our tech stack to the cloud, facilitating the organization-wide adoption of cloud technologies.

LATAM Airlines

Head of Advanced Analytics

LATAM Airlines

LinkedIn
2018-1 - 2018-12 · 1 yr

Chile, Brasil

At this company, I developed and implemented a comprehensive data analytics roadmap that integrated technology, data, and business strategy in alignment with corporate objectives. Formed and directed a team to refine business processes through a data-driven approach. Led a team of data scientists, guiding them in cloud adoption and scaling models to swiftly serve Latam customers by real time personalization. Established a lasting Data Strategy encompassing organizational structure, culture, and technology.

Telefónica

Head Of Analytics & Big Data

Telefónica

LinkedIn
2016 - 2018 · 2 yrs

Chile

Established Telefonica's data capability, developing tech, data, people, and cultural foundations for a digital telecommunications company through a series of successful business cases. Grew from the first data scientist in the company to leading a 50+ team, re-skilling operational staff and recruiting, training data scientists, architects, developers, and data engineers in a market with limited expertise. Successfully managed a multi-million dollar budget, driving data-led initiatives that captured the #1 market share in the mobile sector.

Telefónica

Sr. Data Scientist

Telefónica

LinkedIn
2015 - 2016 · 1 yr

Chile

First data scientist in the organization at LATAM level, managed to start the data revolution inside a 100+ years old Telecom.

OpenPrice

Founding Partner

OpenPrice

2014 - 2015 · 1 yr

Santiago, Chile

Built a company to improve data-democracy for pricing data in ecommerce. CTO/CEO, managed to find fundings and commercial partners and built the entire stack, on top of cloud/SaaS.

Experian

Data Scientist

Experian

LinkedIn
2012 - 2015 · 3 yrs

Chile, United States

Mastered leveraging data for tangible value. Contributed to the Data Intelligence team, shaping the future (now current) of credit risk scores, and advanced the technical architecture by integrating a modern data processing stack (transitioning from mainframe to Spark/Netezza). Developed data monetization assets utilizing highly regulated data."

Equifax

Research And Development Engineer

Equifax

LinkedIn
2010 - 2012 · 2 yrs

Chile, United States

Acquired knowledge in technology and mastered execution with excellence. Developed a high-usage, multi-tenant SaaS solution for banks and financial institutions and enhanced a proprietary platform for fraud and identity management by integrating ML/AI with open and closed data sources.

Universidad de Santiago de Chile

Artificial Intelligence Researcher

Universidad de Santiago de Chile

LinkedIn
2007-3 - 2010-12 · 3 yrs 10 mos

Santiago, Santiago Metropolitan Region, Chile

Experience in different centers of research, in sports, psychology, data minning, operation research and neurosciences.

Penta Analytics

Business Intelligence Analyst

Penta Analytics

LinkedIn
2009 - 2010 · 1 yr

Santiago, Chile

Mastered translating diverse business challenges into data-driven initiatives. Adapted quickly to new projects every 2-3 weeks, employing data to enhance operational efficiency and decision-making across various fields.

Education

Stanford University Graduate School of Business

Stanford University Graduate School of Business

LinkedIn
2021 - 2021

"The cream of a Stanford MBA" - Bill Barnett

Universidad de Santiago de Chile

Universidad de Santiago de Chile

LinkedIn

Data & Analytics

Lot of STEM in order to understand how to frame, design and execute technology. GPA: 6.2/7.0

Karim T.'s Contact Information

Email

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Phone

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