Karim T.
Group Chief Digital & Data Officer @ Grupo DEACERO
About
• $96M revenue increase via AI‑powered personalization (Falabella).  • 23% uplift in real‑time cross‑sell models (LATAM Airlines).  • $5.6M in 6 months via data monetization (DEACERO).  Led 100+ engineers across 6 countries; managed $34M tech budgets; platforms scaled from 0 → billions of transactions. I'm a CDO who codes AI systems, not just talks about them. Currently transforming Grupo DEACERO into Latin America's first AI-native manufacturer, where I personally architected our GenAI, Data and Digital platform. TECHNICAL DEPTH: - Hands-on with LLMs: Built RAG systems, fine-tuned models, deployed at scale - Architected AI platforms: From AI for Engineering to Order to customer service LEADERSHIP SCALE: - Built and led teams of 100+ engineers across 6 countries - Managed $34M technology budgets with consistent 30%+ ROI - Scaled systems from 0 to billions of transactions BUSINESS IMPACT: - Falabella: AI-powered personalization drove $96M revenue increase - LATAM Airlines: Real-time ML personalization models improved cross-selling performance by 23% - Telefónica: First telco in LATAM with Big Data Analytics
Mexico
Monterrey
Consumer Goods
Digital Transformation, Data Monetization, Business Strategy, Value Creation, Technology Management, Cross-functional Team Leadership, Machine Learning, Artificial Intelligence (AI), Data Strategies
Experience

Group Chief Digital & Data Officer
San Pedro Garza García, Nuevo León, México
Transforming DeAcero into a Digital company that produces and markets steel I lead the entire digital team, development, architecture, devops, data and analytics. We are building new digital capabilities to evolve the way steel is built and marketed with a focus on the experience of our partners and customers.

Chief Data & Analytics Officer - e-Commerce
Chile, Perú, Colombia, México, India
Directed Falabella.com's integration to a $4B GMV ecom through data innovation leadership. Established a data-driven and data-monetization unit, boosting analytics for immediate decision-making and enhancing our customer and sellers experiences. Led a team of 70, improving data savyness cross-org. My strategy: Achieve lasting outcomes via innovation and focused strategy, emphasizing practical applications and strong foundational support.

Chief Data & Analytics Officer - Retail
Latin America
As Director, I led the data and analytics strategy across Latin America, overseeing projects from conception to completion and streamlining the productive platform and website. Established and led a self-sufficient data team from the ground up (from Zero to Heroes), quickly generating value from business cases and laying strong, sustainable foundations. Pioneered the corporate data executive role, expanding the team, budget, and initiative scope from supporting business functions to becoming a central, cross-functional capability. Spearheaded the migration of our tech stack to the cloud, facilitating the organization-wide adoption of cloud technologies.

Head of Advanced Analytics
Chile, Brasil
At this company, I developed and implemented a comprehensive data analytics roadmap that integrated technology, data, and business strategy in alignment with corporate objectives. Formed and directed a team to refine business processes through a data-driven approach. Led a team of data scientists, guiding them in cloud adoption and scaling models to swiftly serve Latam customers by real time personalization. Established a lasting Data Strategy encompassing organizational structure, culture, and technology.

Head Of Analytics & Big Data
Chile
Established Telefonica's data capability, developing tech, data, people, and cultural foundations for a digital telecommunications company through a series of successful business cases. Grew from the first data scientist in the company to leading a 50+ team, re-skilling operational staff and recruiting, training data scientists, architects, developers, and data engineers in a market with limited expertise. Successfully managed a multi-million dollar budget, driving data-led initiatives that captured the #1 market share in the mobile sector.

Founding Partner
OpenPrice
Santiago, Chile
Built a company to improve data-democracy for pricing data in ecommerce. CTO/CEO, managed to find fundings and commercial partners and built the entire stack, on top of cloud/SaaS.

Data Scientist
Chile, United States
Mastered leveraging data for tangible value. Contributed to the Data Intelligence team, shaping the future (now current) of credit risk scores, and advanced the technical architecture by integrating a modern data processing stack (transitioning from mainframe to Spark/Netezza). Developed data monetization assets utilizing highly regulated data."

Research And Development Engineer
Chile, United States
Acquired knowledge in technology and mastered execution with excellence. Developed a high-usage, multi-tenant SaaS solution for banks and financial institutions and enhanced a proprietary platform for fraud and identity management by integrating ML/AI with open and closed data sources.
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