Kate Miller

Researched influencers and social media insights to present to client. Created a schedule for posting including writing captions and finding images to be used on client’s social media. Designed flyers to be sent internationally providing information about Jet Candy Products. Facilitated online communication between international buyers and the product developer.

Accepted as a host following application review and interview process, Hosts prospective students, lead recruiting presentations and campus tour

Collect key marketing metrics for clients or prospects and their competitors such as site performance, organic SEO, paid digital advertising efforts, brand messaging to build client- or prospect-facing reports using Airtable, Excel and other platforms. Schedule and participate on interviews between client stakeholders and Director of Marketing Research. Evaluate interview notes and draft stakeholder reports highlighting critical takeaways

Conducted research on current music market and target audiences, created customer personas used to guide web development and user testing. Managed the creation of two promotional videos, self-produced digital and print promotional material for projected relaunch of app.

Designed logo, posters, handouts, and other promotional materials for app launch at Trumansburg Porchfest. Greeted attendees at live music event, signed 60 new users and gathered feedback to inform app improvement for a relaunch at other Porchfests

Assisted members with reservations & maintained tennis courts. Managed shop stock, facilitated purchases & scheduled racket repairs

Edited and revised copy for all sections of the paper. Won 2021 Pinch Hitter award for volunteering to help outside of scheduled shift.