Karthik Reddy 🇮🇳

General Manager @ NITCO LIMITED

About

As General Manager at NITCO LIMITED, leading operations across Tamil Nadu and Kerala, brings eight years of expertise in regional management and over 22 years in the building materials industry. Focused on data-driven strategies, the team consistently achieves impactful outcomes by enhancing sales initiatives and fostering strong client relationships. Expertise in business analysis and account management enables the delivery of tailored solutions aligned with customer needs. Previous leadership roles, including Regional Head at Asian Granito India Ltd., emphasized strategic market expansion and key account acquisition to drive organizational growth. A commitment to sustainable, customer-focused strategies underpins efforts to empower teams, strengthen market presence, and deliver measurable business success.

Country

India

City

Chennai

Industry

Building Materials

Skill

Business Analysis, Account Management, Sales, Sales Processes, Sales Presentations, Business Development, Key Account Management, Team Management, CRM, Sales Management, New Business Development, Negotiation, Sales Operations, Competitive Analysis, Business Strategy, Market Research

Experience

General Manager

NITCO LIMITED

2017-4 - Present · 9 yrs 6 mos

• Spearheaded operations across Tamil Nadu and Kerala, managing relationships with premium dealers, builders, and architects. • Led a dynamic team of 30 members, focusing on enhancing receivables and operational efficiency. • Implemented strategic initiatives that improved dealer engagement and increased market share in the region.

Regional Head

Asian Granito India Ltd.

2016-1 - 2017-4 · 1 yr 4 mos

Chennai Area, India

• Spearheaded sales and business development initiatives across Tamil Nadu, driving significant revenue growth. • Achieved the prestigious All India Award for highest sales and value contribution, showcasing exceptional performance. • Successfully acquired key projects with TNHB and IGCAR, enhancing the company’s portfolio and market presence.

Vertical Head

H & R JOHNSON (INDIA) - PRISM JOHNSON LIMITED

2014-2 - 2016-1 · 2 yrs

• Led the ceramic vertical at H & R Johnson India Ltd., driving strategic initiatives for product growth. • Achieved record sales in premium ceramic products, significantly enhancing market presence. • Drove a five-fold growth in SSR product sales, showcasing effective team leadership and market strategies. • Received a team award for outstanding growth, reflecting commitment to excellence and collaboration.

State head- Tamil nadu

Ultra Tile Pvt Ltd

2006-11 - 2014-2 · 7 yrs 4 mos

Chennai, Tamil Nadu, India

• Spearheaded the sales strategy for Tamil Nadu, achieving a remarkable tenfold growth during my tenure. • Collaborated closely with key government departments including Railways, CPWD, and PWD to enhance market penetration. • Recognized multiple times with the Per Person Productivity Award for outstanding performance and commitment to excellence.