Karolina Cederhage

Senior Vice President Communications (CCO) @ Skanska

About

Senior executive with extensive experience leading global communications, brand, marketing and stakeholder engagement in complex, decentralized multinational organizations. Currently SVP (CCO) at Skanska, shaping corporate positioning, strategic narrative, reputation management and leadership communication across Europe and North America. Translating strategy into impact, building high-performing teams, and driving alignment across senior leadership in transformation environments. Strong track record in strengthening corporate reputation, supporting business performance, and enabling culture and strategy execution at enterprise level. Trusted advisor to CEO and senior leadership with a leadership style defined by clarity, high standards and strong delivery focus. Permanent opt-in member of the Group Leadership Team

Country

Sweden

City

Greater Stockholm Metropolitan Area

Industry

Construction

Skill

Coaching, Strategy, Stakeholder Management, Presentations, Internal Events, Cross-functional Team Leadership, Business Relationship Management, Corporate Affairs, Employee Engagement, External Relationships, Internal and External Communications, Employer Branding, Organizational Culture, Culture, Brand Strategy, Leadership, Business Strategy, Management, Communication, Brand Development

Experience

Senior Vice President Communications (CCO)

Skanska

2018-2 - Present · 8 yrs 8 mos

Stockholm County, Sweden

Responsible for the Brand, Communications, and Marketing functions for the Skanska Group, a global leader in construction and development. Heading up the Brand, Marketing, Corporate Communications, Media Relations, and Public Affairs teams, ensuring a cohesive and effective approach to these critical areas as well as Business Development for the Group. Responsible for shaping and setting the Skanska Group's Communications, Brand, and Marketing strategy. This involves defining the strategic direction for Skanska’s positioning, communication, brand management, and marketing activation across the entire Skanska Group, encompassing various business units and markets. Also an adjunct member of the Skanska Group Leadership Team, driving strategy and key strategic decision-making processes as well as valuable insights and strategies that drive the organization's overall success and development.