Karen Petty Hold, MBA

Karen Petty Hold, MBA

Author - Experiencing Design - The Innovator's Journey @ Columbia Business School

About

I help clients innovate and adapt to a rapidly changing competitive landscape within complex spaces. I work with clients in various industries including education, advisory services, government, healthcare, financial services, telecommunications, entertainment and the arts. I have a passion for helping organizations build brands and strategies that improve people's lives. As a Procter & Gamble trained brand marketer, I saw firsthand how P&G drove revenue and profit growth with innovation. Inspired by my experience, I founded my own small business, a publishing company, and built sales through innovative marketing partnerships with Forbes and BusinessWeek magazines.Innovation and Experience design allows me to create value at the intersection of my passions for storytelling, innovation, strategy and design.

Country

United States

City

Chevy Chase

Industry

Higher Education

Skill

Start-ups, Strategy, Entrepreneurship, Public Relations, Event Management, Leadership, Marketing, Management, Nonprofits, Project Management, Strategic Planning, Sales, Marketing Strategy, Marketing Communications, Social Media, Program Management

Experience

Columbia Business School

Author - Experiencing Design - The Innovator's Journey

Columbia Business School

LinkedIn
2020-11 - Present · 5 yrs 11 mos
University of Virginia Darden School of Business

Adjunct Lecturer

University of Virginia Darden School of Business

LinkedIn
2026-2 - Present · 8 mos

Arlington, VA

University of Virginia Darden School of Business

Visiting Executive Lecturer

University of Virginia Darden School of Business

LinkedIn
2018-3 - Present · 8 yrs 7 mos
Boston College

Adjunct Faculty, Educational Leadership and Higher Education Department

Boston College

LinkedIn
2023-3 - Present · 3 yrs 7 mos

Boston, Massachusetts, United States

École des Ponts Business School

Visiting Professor

École des Ponts Business School

LinkedIn
2019-1 - Present · 7 yrs 9 mos

Paris, Ile-de-France, France

Experience Labs

Founder and Design Strategist

Experience Labs

2012-1 - Present · 14 yrs 9 mos

I am passionate about building creative capacity in individuals, organizations and cities. As the founder and CEO of innovation strategy consulting firm, Experience Labs, I help clients adapt to a rapidly changing environment using the mindsets and tools of design thinking.

DT:DC Design Thinking DC

Director

DT:DC Design Thinking DC

2015-3 - Present · 11 yrs 7 mos

Director of Design Thinking DC, an action-oriented community of 5,100+ innovative change makers who come together to share knowledge and experience in order to solve complex problems. We are inspired by the human-centered design movement, we connect people from all professional backgrounds who seek to make the world a better place through community-based problem solving.

Global Circular Challenge

Director

Global Circular Challenge

2021-1 - Present · 5 yrs 9 mos

Washington DC-Baltimore Area

The mission of the Global Circular Challenge is to expose undergraduate and graduate students to one of the grand challenges impacting our world today - sustainable fashion in a circular economy. Over the course of eight weekly challenges, students immerse themselves in the circular economy and propose solutions that will improve the sourcing, manufacturing, use and disposability of fashion products now and in the future. Students examine materials used, calculate carbon and water requirements, interview fashion and sustainability stakeholders, examine the human dimension and missing actors, build a business plan, create financials and present a final Pitch presentation summarizing their solution.

The Design Gym

Lead Trainer

The Design Gym

LinkedIn
2015-11 - 2019-7 · 3 yrs 9 mos

Washington D.C. Metro Area

As a Lead Trainer, I take a learn by doing approach to education to help corporate clients build innovation capacity across their organizations. I work with large Fortune 500 brands including Mercedes, Porsche, Audi, Marriott and Capital One.

Karen Hold

Social, Business and Non-Profit Consultant

Karen Hold

2006 - 2011 · 5 yrs

Ketchum, ID

Consulting services for celebrity, executive and philanthropic individuals and organizations.

Broadband Publishing

Co-Founder and Publisher

Broadband Publishing

1993 - 2006 · 13 yrs

Ketchum, ID

Built a start-up business from $0 to $2.5M in annual revenues. Recruited, managed and led a high-performing marketing team to achieve business goals. Grew business by an average of 182% per year for the first 6 years.

Education

Georgetown University McDonough School of Business

Georgetown University McDonough School of Business

LinkedIn

Marketing

Duke University

Duke University

LinkedIn

Public Policy Studies

Received the Duke University President’s Senior Leadership Award for outstanding achievement and service in collegiate activities.

Karen Petty Hold, MBA's Contact Information

Email

******@***.com

Phone

(**) *** ****

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