Kapil Singh

Responsibilities involves - 1. Strategising and executing marketing and advertising initiatives. 2. Creating content for product and brand posts, launch announcements, memes, giveaways, and contests. 3. Developing content for landing pages and generating ideas for content curation. 4. Ideating background and post concepts, as well as curating video content. Engaging in influencer marketing activities. 5. Managing new product launches and focusing on key products. 6. Facilitating social media engagement. 7. Conducting product testing and providing input. 8. Summarising Key Opinion Leader (KOL) feedback. 9. Drafting and releasing public relations (PR) content. 10. Supporting Online Reputation Management (ORM). 11. Coordinating with the Amazon team on banners, special sales, and launch planning. 12. Creating Meta Ads from inception, encompassing target audience research, budget allocation, and metric analysis. 13. Establishing marketing budgets for the fiscal year. Additionally, I have scrutinised and refined my role as an Acting Manager over a 90-day period.

Responsibilities involved - 1. Analysed and reported social media and online marketing campaign results. 2. Developed marketing content for blogs, promotional materials, and social media ads. 3. Curated and segmented editorial content to boost engagement and channel growth. 4. Aligned consistent brand messaging and visual designs across digital outlets. 5. Communicated with followers, responding promptly to queries and monitoring reviews. 6. Coached employees on content creation best practices. 7. Identified strategic weaknesses in marketing and social media strategies, providing recommendations for improvement. 8. Created actionable plans for growing and maintaining followers on Facebook and Instagram. 9. Increased customer engagement through enhanced social media presence. 10. Monitored and engaged with users to strengthen customer relationships and uphold the company's online brand presence. Additional Scope of work - Offline Marketing. 1. This majorly involved planning and executing traditional marketing strategies to reach target audiences. 2. Alongside, developing print materials, organizing events, coordinating with local media, and implementing strategies such as direct mail and outdoor advertising to enhance brand visibility and engage potential customers in offline spaces.

Responsibilities involved - 1. Oversaw Client Engagement and Arrival & Departure Management. 2. Supervised 7 associates for night operations success. 3. Managed transport department as a night duty officer. 4. Conducted training for new hires. 5. Upheld customer satisfaction with strategic problem-solving. 6. Fostered a courteous, friendly atmosphere for heightened guest satisfaction. 7. Successfully managed over 1700 diverse groups worldwide.

Responsibilities involved - 1. Managed organisation's social media platforms. 2. Scheduled posts and engaged followers with updates. 3. Created brand awareness for audience attention. 4. Oversaw Social Media teamwork. 5. Responded to social media comments promptly. 6. Analysed social media trends. 7. Assisted HR in hiring and training. 8. Prepared engagement and activity reports. 9. Optimised social media content. 10. Coordinated with Graphic Designer and team. 11. Stayed updated on social media advertising efforts. 12. Interacted with YouTubers for brand advertisement. 13. Collaborated with Influencers on Instagram (Zampa and kingIndian).