Kapil Gite

E-Commerce Merchandising Head @ Reliance Digital

About

Senior business leader driving D2C, e-commerce, omnichannel, and quick commerce growth in electronics.Proven track record in P&L ownership and scaling digital channels—delivering revenue growth, higher conversion, and building new streams across affiliate and quick commerce.I lead with data, ownership, and execution excellence, building accountable teams that deliver measurable impact.

Country

India

City

Mumbai Metropolitan Region

Industry

Internet

Skill

VAS, Competitive Analysis, Pricing, RFP, Product Life Cycle Management, Product Lifecycle Management, Pre-sales, Product Management, SQL, User Experience, Digital Engagement, Usage Analysis, Churn, Customer Retention, Telecommunications, Product Marketing, Customer Segmentation Strategy, CVM, Campaign Management, Digital Marketing

Experience

E-Commerce Merchandising Head

Reliance Digital

2020-1 - Present · 6 yrs 9 mos

Navi Mumbai

Product Manager - Telecom Operators

Paytm

2018-11 - 2020-1 · 1 yr 3 mos

Noida

• Led customer value management (CVM) and platform development, driving data-led customer engagement and lifecycle optimization • Designed and executed personalization and retention strategies, improving user engagement and reducing churn • Collaborated with product, analytics, and tech teams to enhance platform capabilities and customer experience • Leveraged data insights to optimize campaign effectiveness and improve key business KPIs

Senior Manager - Prepaid Marketing

Vodafone Idea Limited

2014-11 - 2018-11 · 4 yrs 1 mo

Noida Area, India

• Managed prepaid business for ~25Mn customer base, driving revenue growth and customer engagement initiatives • Spearheaded 4G GTM strategy, accelerating adoption and digital channel usage • Built ARPU enhancement and pricing models, improving monetization and customer value • Led digital engagement and recharge initiatives, strengthening online contribution and customer retention

Associate Business Manager

OnMobile Global Limited

2011-7 - 2014-11 · 3 yrs 5 mos

New Delhi

• Managed VAS business across telecom clients, driving revenue growth and service adoption • Led operator partnerships and commercial negotiations, improving business profitability • Worked on product launches and GTM execution, ensuring strong adoption across telco networks

Account Manager- VAS Platform Sales

Tecnomic

2009-6 - 2011-6 · 2 yrs 1 mo

New Delhi Area, India

• Built strong expertise in Telecom VAS ecosystem (Voice, SMS, Video, USSD), aligning technical capabilities with business requirements • Identified and tracked emerging opportunities in MVAS space, contributing to new business development and revenue growth • Conducted market intelligence and competitive analysis, enabling strategic partnerships and design-win opportunities • Drove technical sales for VAS platforms, delivering against revenue targets and supporting client acquisition