Kanokwan Kitrungpaiboon

Head of Marketing and Product Department for TH and Product Marketing Manager for SEA @ ASSA ABLOY Group

About

I am a strategic business leader with a proven record driving growth, improving operations, and aligning cross-functional teams across Thailand and Southeast Asia. With experience across marketing, product, CX, and engineering-based problem solving, I focus on setting clear direction, strengthening processes, and enabling teams to perform at a high level. My leadership style is practical, structured, and people-focused. I bring clarity to complex work, raise execution discipline, and keep teams centered on customer value and commercial results. I am now seeking a leadership role where I can support organizational growth, enhance operations, and build strong, performance-driven teams.

Country

Thailand

City

Bangkok

Industry

Construction

Skill

Customer Service Management, Cross-functional Team Leadership, B2B Marketing Strategy, Business Growth Strategies, Regional SEA markets, Product Management, Go-to-Market Strategy, P&L Management, Advertising, Analytic Problem Solving, Ethical use of AI, Data Governance, Scenario Analysis, Forecasting, Technical Presentations, Strategy, Coaching, Technical Engineering, Engineering, Financial Analysis

Experience

Head of Marketing and Product Department for TH and Product Marketing Manager for SEA

ASSA ABLOY Group

2024-9 - 2025-11 · 1 yr 3 mos

Bangkok City, Thailand

• Oversaw retail management and commercial business operations for the ASSA ABLOY Group in Thailand and SEA markets. • Led product development initiatives and managed sourcing and budgeting for the Thailand and SEA markets. • Fostered a customer-centric culture by enhancing technician and aftermarket services, ensuring high levels of customer satisfaction.

Marketing Manager

ASSA ABLOY Group

2023-7 - 2024-9 · 1 yr 3 mos

Bangkok

• Led a diverse team across Marketing, Customer Service, and After-Sales Marketing to enhance product visibility and customer engagement. • Developed and executed strategic marketing initiatives that increased brand awareness and market reach. • Collaborated with the Executive Management Team to drive business development and align marketing strategies with organizational goals.