Kamel Weiss

Director Strategy Business Development and Content @ Spacetoon

About

Currently overseeing the performance and strategic direction of several business units within a fast-scaling group, including OTT streaming, IP licensing, FTA TV advertising, content production, education and strategic investments. Focused on unlocking synergies between units, scaling leadership teams, building data-driven sales systems, and launching regionally dominant and globally credible platforms and IPs. Kamel managed Spacetoon digital transformation and global expansion. He Introduced Japanese Anime to Cinemas in MENA, drove Spacetoon streaming platform to over 18 million user, established global partnerships, culminating in him being named Broadcast Executive of the Year in MENA at the Digital Studio Awards in 2021. Experienced in Media & Entertainment - (TV, OTT Streaming, Co-Productions, Gaming, Licensing and Ed-tech), building new products and creating new revenue streams with focusing on innovation and tech. Skilled in Negotiation, Strategy, leadership, Investments, Product Development, Project Management , Brands, OTT, E-commerce, Sales and Advertising.

Country

United Arab Emirates

City

Dubai

Industry

Broadcast Media

Skill

Strategy, Marketing, Business Development, Entrepreneurship, Business Planning, Marketing Strategy, Licensing, Market Research, Advertising, Management, Project Management, Digital Media, Negotiation, Creative Strategy, Competitive Analysis, Online Advertising, Analysis, Teamwork, Market Planning, Start-ups

Experience

Director Strategy Business Development and Content

Spacetoon

2018-7 - Present · 8 yrs 3 mos

Dubai, United Arab Emirates

Leading a diversified group of companies spanning streaming, education technology, licensing & merchandise, and media advertising - driving cross-unit growth, strategic capital deployment, operational alignment, and global expansion across MENA, Turkey, and international markets.

Strategy Business Development

Spacetoon

2012-7 - 2018-6 · 6 yrs

Dubai

Head of Partnerships

Game Power 7

2016-7 - Present · 10 yrs 3 mos

Dubai

Leading global and regional partnerships to source, localize, and publish top-tier games across key markets. Responsible for securing co-publishing deals, licensing international IPs for local release, and building strategic alliances with platforms, payment providers, telcos, and entertainment brands. Driving growth through cross-border negotiations, multi-platform integrations, and ecosystem expansion across mobile, PC, and emerging tech.

Strategic Planning

IMPACT BBDO

2013-7 - 2014-6 · 1 yr

Dubai

Contributed to the strategic development of brand campaigns for major clients (Mercedes, Visa, Nestle and PepsiCo) by supporting insight generation, consumer research analysis, creative brief development, and competitive landscape mapping. Collaborated with cross-functional teams to align strategic thinking with creative execution, and participated in brainstorming sessions, pitch preparations, and campaign evaluations across multiple industries.