Kamal Al Shakhshir
General Manager- Mitsubishi & Soueast @ Al Mulla Group
About
I am a seasoned executive leader with over 28 years of demonstrated success in sales, marketing, retail, logistics, and inventory management within the competitive Gulf markets. My expertise lies primarily in driving sales growth, developing targeted strategies, and optimizing sales processes to achieve and exceed business goals. I hold an MBA specializing in "Sales Forecasting of Electric Vehicles in the UAE," which has equipped me with strong analytical skills and deep knowledge of market dynamics, although my professional experience is broader across the automotive sector rather than specific to electric vehicles. I am also committed to nurturing multicultural, multifunctional teams, consistently focusing on surpassing business objectives. My history of creating and executing successful sales and marketing strategies has earned me recognition as a leader in the field.
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United Arab Emirates
Automotive
Business Education, M&A Execution, Reducing Operating Costs, Egyptian Arabic, Coordinated, Brand Strengthening, Establishing Processes, Constructive Feedback, Transformational, Automobiles, Campaign Monitor, Competitive Analysis, Customer Experience, Community Engagement, Fleet Sales, Customer Loyalty, Strategic Partnerships, Market Share, Short & Long-Term Marketing Planning, Team Motivation
Experience

General Manager
Mitsubishi & Soueast Dealership, Al Mulla Automotive

Director of Sales and Marketing - Suzuki
Dubai, United Arab Emirates
Achievements: -Achieved an increase in market share from 0.7% to 3.7%. -Boosted annual sales figures from 2,000 units to approximately 10,000 units. -Increased profits fivefold since joining the company. -Achieved a remarkable sales increase of over 160% from 2020 to 2021, followed by 20% growth for 2021/22 and 26% for 2022/23, through significant process improvements, team motivation, and enhanced sales and marketing strategies. -Established and developed a new Fleet Sales department to meet rising market demand. -Implemented key process improvements that resulted in reduced operational costs and enhanced stock management performance. -Managed production orders to maintain optimal stock levels while avoiding overstocking. -Successfully negotiated with manufacturers to secure better delivery schedules and support schemes. -Created team-building initiative to motivate sales team, increase employee retention, and ultimately enhance sales revenue.

Director of Sales Marketing
Suzuki & Citroen Dealership, Al Rostamani Trading Co.

Senior Sales Manager - Fleet Sales, Toyota
Kuwait
Achievements: -Restructured the Fleet Sales department and improved tender management processes, resulting in enhanced overall performance, reduced operational costs, and increased profit margins. -Achieved a 20% growth in annual sales and significantly increased unit sales across branches in the region. Responsibilities: -Led a team of over 20 sales professionals focused on passenger and light commercial vehicle sales in competitive markets. -Conducted strategic analyses of competitor activities and developed and implemented targeted marketing campaigns. -Provided constructive feedback based on daily sales reports from sales associates. -Coordinated with cross-functional departments, including service, parts, product management, and marketing, to enhance overall sales performance and operational efficiency. -Supervised tender management processes, acquiring valuable expertise in the Kuwait market.

Senior Sales Manager
Toyota Dealership, Al Sayer Group

National Sales Manager - Fleet Sales and Commercial Vehicles, Hyundai
Dubai, United Arab Emirates
• Recognized for consistent sales and share growth in fleet sales division while national sales manager. • Expanded reach by penetrating major market sectors. • 500% increase in sales of rent-a-car (2012/2009). • Conceptualized and developed a dedicated price list for fleet sales department based on volume and importance of each customer. • Ensured a significant increase in bus and commercial vehicle sales. • Reestablished the Shaikh Zayed Road branch from scratch – even procuring furniture, staff, and logistics. • Defined functional roles and established procedures to enhance the team performance. • Over 100% increase in sales (2005/2003). • Branch was recognized as an elite showroom due to the extraordinary performance and customer satisfaction. • Ensured customer satisfaction by creating a dedicated delivery center and meeting the customers during delivery to take photos. • Developed a model branch that became a symbol for success and creativity. • Penetrated taxi sector, where Hyundai became one of the major suppliers to Dubai.
Education
Kamal Al Shakhshir's Contact Information
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