Kalpana Vallabhaneni

Key advisor to executives in a top 25 retailer, advising on shifts in core consumer behavior and industry trends. • Specialized in consumable and non-consumable product data with key item reports. • Led quarterly, long-term surveys and analyses to inform omnichannel, customer, private label, and competitive strategy. • Developed surveys YoY allowing clients to have new insight for the marketing team. • Secured over $2M YoY in recurring reports, surveys, and analyses to continually increase stock value and sales for a Fortune 500 company. • Developed innovative solutions for customer adoption of Nielsen products and specialized projects like customer segmentation and key product reports. • Key advisor for the customer insights and branding department. • Drove growth by providing insight on key categories, items, and trends across competitors with similar customer bases and assortment. • Created customer segmentation for a Fortune 500 company using a combination of client and Nielsen POS, panel, and psychographic data to identify customer wants, needs, and expectations. • Built sustainable client relationships through delivering training on Nielsen capabilities and actionable recommendations from learnings. • Key stakeholder with executives in a top 25 retailer, advising the client on industry trends, participating in client discussions and presentations as applicable. • Drove real-time strategic business decisions specifically related to omnichannel sales and technology to combat fast paced changes due to the COVID 19 pandemic.

• Project Manager for multi-year infrastructure projects ranging from $5M to $10M during all stages of the life cycle, including bidding work, construction, and closeout. • Managed budget to ensure financial projections are accurate and feasible as well as implemented cost saving tactics. • Managed entire capital asset lifecycle including project management, cost estimating, value engineering, environmental and historical preservation, and risk analysis. • Market research for POV papers and Capital Plans to focus client requests and implement desired change. • Developed informative deliverables to present to key stakeholders, displaying bottlenecks in current processes as well as present new ideas and strategies to help reach client goals. • Compiled weekly risk analysis for large, high profile government grants. • Strong data analytic skills to develop reports as well as analyze large data sets showing trends and potential hurdles. • Led various teams of 2 to 25 to maximize value by developing and implementing new business strategies and solutions across client project lifecycle. • Performed audit level reviews of contracts, procurement documentation, reimbursement requests, including environmental and USACE permits, purchase orders, procurement documentation, labor summaries, and invoices. • Executed weekly and monthly leadership reports to track metrics, progress, and future projections. • Led oversight of all Environmental Assessment Phase I and Phase II for HUD- CDBG grants. • Created summit and training program with 200+ participants. • Delivered training material for key stakeholders on newly developed implementation processes. • Advised 100+ public entities on Federal, State, and Local environmental and technical regulations. • Won highly competitive RFP/RFQs by creating 20+ page proposals and marketing presentations. • Composed white papers on the transportation industry in multiple states, focusing on future projections.

• Enriched and enhanced the current green initiatives with a dedicated, diligent work ethic and creative suggestions • Developed a 5 year plan on how to further improve the Green program implemented at the US Open • Managed the current green initiatives at the US Open by developing strong relationships with all clients and vendors

http://betterpaper.ning.com/page/internships-1 • Developed strong organizational and planning skills, particularly in social media and outreach • Self-driven, self-reliant, and set aims and targets and leads by example to network and develop relationships • Very enthusiastic about finding openings and opportunities to further expose the Better Paper Project • Increased Twitter followers by 23%

http://grandaspirations.org/twincities the blog: http://solutionaries.net/ • Gained an understanding for social media including blogging, fundraising, and video documentation • Developed a passion for youth empowerment by being a community activist. • Became a youth leader by learning facilitation skills and becoming a project organizer.

http://yeacorps.org/ the blog: http://yeacorps.org/blog/

http://yeacorps.org/ • Designed, filmed, and edited multiple films for this non-profit. • Became a marketing expert by writing press releases and working on social media, specifically blogging.

http://grandaspirations.org/ourpower • Worked with young adults to help start a non-profit by developing a long-term business plan and establishing community relationships. • Developed effective communication skills through outreach, organizing, and community planning. • Created a handbook of service providers and community partners that we have relationships with. • Crafted a memorandum of understanding to share with community partners.