Kalki Gillespie
Senior Lead Product Manager - Agentic Revenue Yield @ Red Ventures
About
I'm Kalki Gillespie. I got rapidly advancing brain cancer when I was three years old, so they cut open my brain to extract the tumor. Bingo! No more cancer. Since then, I've gotten some amazing results for a diverse set of B2B and B2C companies and recently have been building AI features to solve growth problems that matter.223% gain in landing page conversions, 10x increases in referral program participation ... 183.33% increase in traffic to sales page from thoughtfully triggered email campaigns... and most recently... $15 million of incremental revenue for a publicly traded company.Team leadership, user research, conversion rate optimization, measurement (Large data) and Strategic planning shape my approach to creating features that users love and also produce real results for the business. AI orchestration is now part of my day to day operations (managing multiple agents in parallel).Deepest knowledge- cross-functional conversion rate optimization/personalization that actually makes a difference.Second deepest knowledge- User flows and Customer Journey drips I believe:“Leadership is the act of guiding a group of people to define and then achieve a goal.”
United States
Charlotte Metro
Computer Software
Team Leadership, Privacy Compliance, Revenue & Profit Growth, Business-to-Business (B2B), Artificial Intelligence (AI), Teamwork, Product Development, Cross-functional Team Leadership, SaaS Development, Product Road Mapping, Life-cycle Management, Product Requirements, New Product Rollout, End User Training, Communication, Product Ideation, Business Case Preparation, Analytical Skills, Product Management, Conversion Optimization
Experience

Senior Lead Product Manager - Agentic Revenue Yield
Charlotte Metro
Managed team of product managers and analysts to implement high velocity AB testing program through agentic and machine learning solutions. Discovered, defined, socialized, and successfully garnered buy in and alignment from business stakeholders, design and engineering for quarterly road mapping. Succesfully navigated compliance and privacy concerns for the deployment of AI enabled SMS and chat features as well as for client facing B2B account features.

Conversion Rate Optimizer (CRO)
Greater Atlanta Area
Managed a portfolio of lead generation accounts for major educational institutions. Performed conversion rate optimization across teams and multiple accounts. Strategized and executed on media planning and paid channel development (Search, Social & Display PPC).

Digital Marketing Consultant & Copywriter
Kalki Gillespie
New York City
Projects included conversion rate optimization for paid acquisition channels, inbound/content marketing, and email campaigns. Handled outsourced teams of web designers, and software developers. Managed media planning for ad spend in the $30,000 to $1.5 million p/yr range. Notable companies include start-ups such as Lendio, Lineapple Inc., Seamless Chex and more...

Marketing Assistant
Graph Paper Press
Greater New York City Area
Social Media Community Management, Content and Inbound Marketing Management, E-mail Marketing Management, Analytics Analyst, Affiliate program manager
Kalki Gillespie's Contact Information
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