Kajal Malik

Co-Founder & CBO @ PickMyWork

About

Since 2015, a wave of digitisation has swept through India and businesses started moving online. FinTech, a new sector was born and many new startups came up in the payments, banking, insurance, micro-loans space and also turned into Unicorns. However, there still continues to be a tech-divide for many Mom & Pop stores & Individuals who do not understand “Digital Products & Services”. PickMyWork acts as the bridge between all these companies and their customers.

Country

India

City

South Delhi

Industry

Financial Services

Skill

Go-to-Market Strategy, Market Entry, Cloud Applications, Big Data Analytics, Software Design, Services Marketing, Brand Management, Financial Modeling, Strategic Thinking, Business Planning, Business-to-Business (B2B), Customer Relationship Management (CRM), Project Management, Leadership, Problem Solving, Marketing Strategy, Business Development, B2C Marketing, B2B Marketing, Business Strategy

Experience

Co-Founder & CBO

PickMyWork

2019-10 - Present · 7 yrs

Gurugram, Haryana, India

PickMyWork, helps companies scale up their operations across India using a gig-worker network. We complete projects at a fraction of the cost of existing solutions. Currently, we are working with several of India's top companies across e-commerce, fintech, real estate and digital payments.

Co-Founder

Reculta

2017-3 - 2019-12 · 2 yrs 10 mos

Delhi, India

Reculta is SaaS platform serving campus placement and engagement. At Reculta, I identified key customer pain points, positioned the product as a solution to simplify campus recruitment, and created messaging that appealed to both corporate recruiters and universities. By aligning communication strategy with product roadmap, we scaled adoption across 150+ institutions. - Designed marketing strategy and positioning for SaaS recruitment platform. - Developed content-led campaigns to drive awareness in the HR-tech space. - Worked hands-on with tech team to translate customer feedback into product features, prioritised the backlog, and delivered MVP iterations that scaled - Pivoted business model into PickMyWork by leveraging market research insights from interviewing 650+ underemployed and unemployed youth - Top 25 Women Entrepreneurs - WEQ, flagship contest of AnitaB.org

Sales Manager

Mahindra Holidays & Resorts India Limited

2015-6 - 2017-3 · 1 yr 10 mos

Mumbai, Maharashtra, India

- Nominated, CSO (Chief Sales Officer) Club - Mahindra Holidays and Resorts India Limited for commendable business contribution in FY 15 – 16 - Runners Up, Shadow Board Competition - 2016, Mahindra Group - Responsible for the yearly Revenue delivery of INR 2.6Bn from Referral Sales - Introduced and implemented Social Rewards for referrals - education of a girl chid for every successful referrals - Member, Shadow Board - Mahindra Holidays and Resorts India Limited - Responsible for the Referral Program design, Sales and Reward & Recognition

Summer Intern

Jio Platforms Limited (JPL)

2014-4 - 2014-6 · 3 mos

Mumbai, Maharashtra, India

Project 1: Business Readiness Strategy for Commercial Launch of JioDrive(Cloud based Sync and Storage) Project 2: Analysis of Security and Surveillance sector for Market Entry

Software Engineer

Samsung Electronics

2012-7 - 2013-6 · 1 yr

Noida Area, India

- Improvement of Algos to optimize Big Data processing, reduced search time by 70% - Analysis of Public & Private Cloud sector and Recommendations for Samsung’s entry