
JV Limchutick
Business Development Manager @ Machinebanks
About
I have a 9-year cross-functional experience in Unilever Philippines, where I developed my holistic view of businesses with a competitive advantage in business strategy and customer development. At the very core, I have a strong bias for sustainable strategic plans and actions over tactical and short-term responses. I would rather be the initiator of change than inevitably respond to it. I believe in harnessing strengths first before overcoming weaknesses. I am a team player, but I also find fulfillment in leading by example.
Philippines
Metro Manila
Machinery
Business Strategy, Strategic Planning, Fast-Moving Consumer Goods (FMCG), Customer Insight, Data Analysis, Sales Operations, Sales Management, Marketing Strategy, Marketing, Sales, Business Planning, Business Development, Strategy, Digital Marketing, Forecasting, Product Marketing, Social Media Marketing, Trade Marketing, Market Analysis, Business Analysis
Experience

Senior Reach Expansion and Development Manager - Distributor Development Group
NCR - National Capital Region, Philippines
Crafted and implemented the total national distribution and coverage strategy of all Unilever retail distributors Ensured proper, focused, efficient and profitable coverage of sari-sari stores by Unilever retail distributors Rolled out the next generation coverage framework and tools of distributors using big data and analytics Part of the Customer Development Best/Dream Team - DDG (2017)

Senior Assistant Brand Manager - Dressings
NCR - National Capital Region, Philippines
Managed and implemented the brand strategy and marketing plans for Lady's Choice dressings Led the Christmas campaign of Lady's Choice Dressings in 2016 Led the product development and initial launch plans of Knorr Hot Meals

Senior Category Operations Manager - Fabric Cleaning
NCR - National Capital Region, Philippines
Managed and implemented the category's trade strategy while also ensuring proper supply and demand management, category development and category profitability Developed, strengthened and implemented the trade framework for Breeze Powder Launched and implemented the trade framework for Breeze Liquid Faculty of the CCD Academy that developed basic fundamentals of CCD practitioners

Senior Channel Distributor Manager - Revolime Marketing Inc.
NCR - National Capital Region, Philippines
Managed the exclusive distributor of Unilever in terms of operations, strategy and profitability Led the whole Greater Manila Area team in terms of sari-sari store channel strategy for profitable coverage and coverage expansion Won Most Valuable Distributor of total Philippines (2013) Part of the Unilever Customer Development Best/Dream Team - GMA DT (2013)

Channel Distributor Manager - Sales Team Marketing Inc.
NCR - National Capital Region, Philippines
Managed the exclusive distributor of Unilever in an area in terms of operations, strategy and profitability Transitioned the distributor to a bigger geographic area of responsibility and set up the necessary sites for better distribution and coverage Won Most Valuable Distributor of Luzon (2011)
JV Limchutick's Contact Information
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