justin mastrangelo

president

About

I help businesses, nonprofits, and startups grow through effective online and mobile marketing. Specialties: * Website Development for Lead Generation and Sales Growth * Social Media Audience Development and Targeted Advertising * Paid (SEM) and Organic (SEO) Search Marketing * Direct Marketing through Email and Mobile * Measurement of Traditional Media and Integration with Digital Campaigns * Mobile Marketing and App Development Strategy * E-Commerce Implementation JA Interactive has launched two products to a nationwide audience; JA.TXT and Join By Text.

Country

united states

City

pittsburgh

Industry

marketing and advertising

Skill

digital marketing, mobile marketing, seo, marketing, social media marketing, social media, advertising, web development, digital strategy, email marketing, online marketing, marketing strategy, mobile devices, website development, digital media, facebook, sem, online advertising, web marketing, lead generation, copywriting, strategic planning, web analytics, content strategy, cms, web design, strategy, programming, google analytics, marketing communications, integrated marketing, brand development, google adwords, ppc, e commerce, mobile

Experience

board member

american marketing association pittsburgh

2009-1 - 2011-7 · 2 yrs 7 mos

president

american marketing association pittsburgh

2008-1 - 2009-1 · 1 yr 1 mo

* Oversaw board and launched new events and programs * Recruited volunteers and mentored them in leadership roles * Grew membership and increased sponsorship contributions

multimedia programmer

quest fore

2002-8 - 2003-6 · 11 mos

multimedia developer

new perspective productions

2000-1 - 2002-1 · 2 yrs 1 mo

president

ja interactive

2003-6 - Present · 23 yrs 4 mos

* Growing businesses, nonprofits, and startups through digital marketing * Integrating digital and traditional marketing tactics * Developing marketing plans with measurable goals * Implementing email, social, mobile and online advertising strategies * Overseeing the work of outside development firms and contractors * Evaluation and customization of software and web platforms to meet client requirements * Helping advertising agencies implement new marketing technologies * Launching and promoting internal products to a nationwide audience * Resource/speaker to marketing organizations and ad agencies on digital marketing topics/trends * Clients include Fortune 500 companies, small to mid-sized businesses, regional nonprofits, and startups in various industries both B2B and B2C.