JUNRY TAPAYAN

🚀 As a Senior Media Buyer, I take full ownership of running and scaling high-converting Facebook lead generation campaigns for pressure washing and exterior cleaning businesses across the U.S. From strategy to execution, my role is all about driving real results 📈. 📊 I handle full-funnel ad management — from cold prospecting to retargeting — while constantly testing hooks, creatives, and audiences to lower CPL and maximize ROI. Every campaign is tailored for local service areas, built to deliver consistent, high-quality leads that fill calendars and drive revenue 💸. ⚙️ I work closely with business owners and creative teams to align ad messaging with the client’s tone, market trends, and seasonal offers. Whether it’s promoting a $499 roof wash + FREE gutter clean or a limited-time 20% off house wash special — I ensure every campaign feels urgent, local, and built to convert 🧼🏠. 🧠 Daily tasks include: Media buying & optimization using Facebook Ads Manager 🎯 Writing aggressive and persuasive ad copy ✍️ Competitor research via Ad Library & spy tools 🔍 Creating retargeting strategies that boost conversions 🔁 A/B testing audiences, creatives, and placements 🧪 Monitoring pixel events & lead flow integrations through GoHighLevel/Zapier 🔌 ✅ Results: Reduced CPL by across multiple client accounts Helped increase booked jobs by month-over-month Scaled accounts from $500 to $5,000+ monthly ad spend while maintaining profitability 🔥 I'm passionate about helping local service businesses grow fast with paid ads that actually perform — no fluff, no guesswork, just results. Let’s make dirty homes shine and calendars stay booked! 💥📅