Jun Jie Luo
Executive Director @ Whimsy Global Pte Ltd
About
As an accomplished business development professional with a strong background in digital finance and innovative payment, I thrive at the intersection of technology, finance, and innovation. My journey has led me through the dynamic landscapes of digital FX solutions, cross-border payments, and card payments.
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Singapore
Financial Services
Microsoft Office, Microsoft Excel, Sales, Account Management, Strategy, Corporate Sales Management, Foreign Exchange Management, Foreign Exchange (FX) Trading
Experience

Director of Business Development
Singapore
As WSPN's first full-time employee, I played a pivotal role in building the project from the ground up. WSPN issued WUSD, a fiat-pegged stablecoin, where I led business strategy execution, business development, infrastructure building, and TVL growth. Achievements: Product Expansion Negotiated a 25% cost reduction with vendors, optimizing budget efficiency. Secured a system supplier with reduced licensing fees and 20+ complimentary security policies for global regulatory compliance. Business Development Established internal BD resources for enhanced document sharing and collaboration. Onboarded seed clients, including licensed OTCs, payment firms, and Web3/traditional institutions, driving WUSD adoption. Use Case Implementation Led WUSD integration for tokenized government bond purchases—the first of its kind. Enabled WUSD payments via offline POS machines, expanding adoption in offline transactions. Advanced discussions with partners to further WUSD's offline payment expansion. Liquidity Management Resolved liquidity shortages during a major exchange event by securing liquidity solutions with key partners, ensuring WUSD availability. Licensing & Regulatory Compliance Managed stablecoin issuance documentation for a Singapore digital bank, securing board approvals. Engaged with MAS on stablecoin issuance and developed key regulatory materials for HKMA’s stablecoin issuer sandbox. Maintained ongoing communication with regulatory bodies, managing sandbox applications and compliance inquiries.

Digital FX Solutions Sales - Corporate
Singapore
Responsible for digital FX solutions sales for ASEAN corporate clients, improving FX revenues on digital channels, providing advanced digital FX solutions to digital natives to build relationship from scratch to long term relationship and increase revenue. Achievements: • Researched and developed digital FX strategies for ASEAN 6 countries (SG, MY, ID, PH, VN, TH), established the best practice and action plan on product capabilities, industry trends, pipelines origination for each country. • Identified fast growing digital industries, classified clients into different segments for different digital FX solutions, focused on expected annual FX revenue over USD 300K clients. • Understood clients’ funds flow and pain points, worked across with internal stakeholders and leveraged on Citi’s capabilities to provide and pitch our solutions to clients. • Coached voice sales on digital payment flow and connectivity solutions, improved the awareness on digital industries and API/Host to Host solutions to originate more digital FX pipelines. • Built the advanced digital FX solutions infrastructures in Vietnam, led and drove the conversation for new products approvals, worked with compliance, legal, risk, O&T and bankers to demonstrate the product features and get them signed off. With the new products could generate over USD 2 million revenue each year in one country. • Established regular cadences with partners, understood the performance of clients, improved new account activation rate and enhanced profitability. • Worked with senior management, legal and compliance to streamline the digital FX trading platform onboarding process, simplified and eliminated the unnecessary procedures to improve user experience and increase customer satisfaction, achieved the highest adoption rate across APAC, EMEA and NAM. • Participated APAC Corporate Sales and Solutions’ innovation competition and won the first prize.

Business Development Manager
Singapore
Responsible for developing and maintaining issuing, acquiring and remittance business with Singapore banks and FinTech. Achievements: • Achieved the highest grade in 2020 annual performance in SEA branch. • Identified business opportunities on Banks and FinTech for different UnionPay’s products and services, worked on virtual card issuance, cards and QR acquiring, remittance, and interoperability of wallets etc. successfully issued over 600k virtual cards with local wallets. • Upgraded over 10k POS terminals to accept UnionPay QR in Singapore, which enabled over 460 million UnionPay app users globally to have ability to make QR payment, • Developed plan and worked with internal stakeholders to launch projects, the internal processes involved procurement, budget application, agreement terms discussion with legal and products team etc. • Managed the B2B business solutions with partners, mainly for the cross-border money transfer between China and other overseas countries. • Worked with key merchants for acceptance enablement and marketing campaigns to drive up UnionPay cards and wallets usage and recurring transaction. For online key merchants (e.g., online marketplaces), the overall transaction increased by over 100% YoY, for offline merchants (e.g., Supermarkets), the transaction increased by over 30%YoY. • Worked across different stakeholders to improve UnionPay’s acceptance quality, managed third-party team for UnionPay quality acceptance survey, and engaged vendors to provide comprehensive training for cashiers.

Corporate FX Sales Executive
Singapore
Responsible for developing new clients and maintaining relationship with existing clients who have cross border payments, collection and FX conversion requirements. Achievements: • Consistently delivered incremental revenue to World First by acquiring new trading clients and maintaining good recurring transaction. Acquired 7-8 new dealing clients per month. • Being Global Top Sales with highest trading volume in Q2 and Q3 of 2019. • Worked internally with operations and dealing teams to maintain good retention rate and maximize business revenue. • Had a good understanding of MAS regulations and conducted primary KYC while onboarded new clients, worked with compliance team to ensure smooth transaction for clients. • Worked with channel partners to identify new business opportunities to grow business, the channel partners are accounting firm, payment companies and media companies etc. • Upsold end to end payment solutions to clients, from FX conversion, outward payments to inward collections. • Acquired 10 Tier 1 clients with annual trading volume over 2 USD millions.
Jun Jie Luo's Contact Information
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