JUN HYUN KIM

3dot14 is a digital, programmatic & mobile performance marketing company delivering ROI to its clients on Mobile the Globe. Serving brands and Agencies for about a decade, the company has gained expertise in technology and Platform, offering all-around solutions to its clients. Our capability to understand the media and requirements has helped us to serve clients across almost all verticals including Gaming, BFSI, Travel, Real Estate, Automobile, etc. 3Dot14 is a 100% programmatic DSP working with app advertisers across the world and helping them to bring down their acquisition costs and improve eventual lifetime values. Our DSP is integrated with over 30 exchanges including Google, Applovin, Mopub, and Unity amongst others. Our machine learning algorithms have the ability to optimize ad campaigns for lower CPIs and higher Returns on ad spending. Having worked with a variety of advertisers across verticals and geographies, 3Dot14 has positioned itself to be a frontrunner in the programmatic space.

Formed in April 2008, Redbana Corporation is the North American publishing arm of leading videogame developer and publisher, T3 Entertainment. Redbana (www.t3fun.com) operates through its video game portal, T3Fun.com, which also includes the titles Hellgate, Mythos and Wyd. Redbana aims to take place among the elite interactive entertainment studios in the North American market by offering the most high-quality and entertaining online games in the world that appeal to a wide audience of consumers.

A global business executive who utilizes his knowledge of doing business both in the U.S. and in Asia, with his in-depth knowledge of the online contents business and payment systems industry

• Manage and motivate a team of producers, Business development to accomplish their goals of publishing Social Network and Web based online game in international market. • Take a lead the marketing and sales team and the billing team for Micro Transaction with Prepaid card • Research and communicate online game market trends, patterns and customer requirements • Coordinate with external partners, internal teams and executive management to make a optimal decisions about team and product direction

• Oversee the production of the Game Portal with a multiple genres of MMOGs including Social Network games in global market and external development teams. • Maintain global policies and procedures for service personnel, including Product Management, Micro Transaction Billing, Marketing and Publishing. • Take a lead the billing partners including Incomm, Paypal, Credit Card Companies, Payletter etc. • Aggressively drive revenue growth through innovative marketing and channeling service with other game portal partners, ensuring attainment of company sales goals and profitability. • Advise the CEO on strategic business development and key corporate planning issues and make recommendations on major business decision. • Experience in licensing in & out, strategic planning, forecasting, budgeting, business and financial analysis.

• Oversee the production for launch of flagship online products like SUN (Soul of the Ultimate Nation, Huxley and APB (All Points Bulletin) in global market. • Shape and develop Micro Transaction structure for billing. • Set performance goals which are tailored to each department. • Monitor division performance against performance goals to ensure that progress is being made and collective action. • Determine and implement the short, mid and long term growth strategy for the games. • Primary liaison for the business operation with WEBZEN Inc.

• Oversee the operation of MU Online in Asia market including Korea, China, Japan and South Asia • Manage all of WEBZEN licensing activities from acquisition to development. • Responsible for developing and executing all licensed video game strategies and portfolio planning. • Manage all of WEBZEN’s video game licensing activities; broaden the base of knowledge on properties available, as well as responsible for managing the P&L. • Manage all relationships with Hollywood studios, talent agencies, musical talent, voice talent, licensors, as well as promotional partners for marketing programs. • Manage marketing in market research to determine brand equity of potential interactive properties and help determine appropriate marketing strategies and programs. • Work directly with Japanese and European counterparts to bring property opportunities for both the arcade and online platforms, as well as negotiate licenses for these departments.

• Assist in new product development, licensing agreements, and partnering with online distribution companies, develops co-marketing agreements with strategic partners including Vivendi Universal Games, Nival Interactive, Inc., CDV. • Performs market analysis, tracking retail sales and regional sales for AAA game products including StarCraft, StarCraft BroodWar, Diablo II, Diablo II Expansion, Empire Earth and WarCraft III. • Develops marketing budgets for existing products to determine correct advertising media mix (including: television, retail signage and online marketing). • Leading post-merger acquisition financial management for subsidiary of largest electronic gaming company.

Deliverables included: creation of marketing communications plan and materials, training documentation, and Dolby system consultant including Korean movie, broadcasting and game companies (Electronic Arts, Activision, Sony Computer Entertainment America) Communications • Communication deliverables included development of communication strategy and plan, development/design of intranet Website, program awareness video production, and any written communications for the program, including implementation materials for customers. Marketing Management • Managed and oversaw day-to-day projects and development team, including art and design of internal website, press releases to internal newspapers and public relations. • Prepared a marketing plan for rollout of new system (HD and Dolby 5.1 Channel Sound System)