Juliette Chong

Nov 2019-Mar 2020 - Assisted Sales Manager to manage 3 brands, mainly Le Coq Sportif Golf, Munsingwear and Le Coq Sportif Shoes at Takashimaya and Isetan departmental stores - Conceptualize visual merchandising display, prepare monthly sales calendar and brainstorm marketing plans based on sales, customers & retail staff’s feedback - Managed Social Networking Site (Facebook & Instagram) of Le Coq Sportif Golf and Munsingwear by designing weekly marketing collaterals and content creation - Assisted in compiling & updating daily, weekly and monthly sales report to Japan Headquarters and local department stores by analyzing movements in terms of Sales, VIPs, Demographics, Gender etc. - Weekly visit to 5 locations to observe/evaluate floor situation, ensure smooth operational flow, rapport with customers and/or retail staffs, gather feedbacks and operational issues if any - Weekly collection of sales memo and stock take of Le Coq Sportif shoes (consignment) delivery - Set daily sales target every month for all Le Coq Sportif Golf and Munsingwear shops - Relieve & support retail staffs who are on urgent/medical leave during Taka Card/Isetan Private sales - Assisted in setting up and oversee the official launch of new Munsingwear store at Isetan with gradual improvement of sales since the start on 26 Nov’19 - Assisted in setting up and relocation of the newly renovated Le Coq Sportif Golf store at Isetan - Supported the setup and operations of annual Family Fair on 16 & 17 Nov’19

Supporting, interacting and building relationships with top distributors who had helped the growth of the company in one way or another. Their optimistic and positive mindset kept me going and willingness to go all out to support them to the best of my ability. Whenever they clinch a prospect and seeing each of their team grows, gave me a sense of satisfaction. Working in a multi-level marketing company for the first time made me realized and had a deeper understanding of how the company works from awards plan to operations to customer service etc. Responsible for all marketing collaterals, visual displays in the office, email marketing and not limited to planning of quarterly incentive trips, calculating of trip promotion points for qualifying distributors who deserves it. It is all worthwhile seeing them enjoy the trip. Submitting top distributors rank report, weekly and monthly reports by analyzing the next new rank achievers and observing total recruitments every week. Also, being proactive by helping out at the customer service counter whenever help is needed. Developed & upgraded interpersonal skills, staying quick-witted, the ability to handle few tasks at once and learned several platform skills like Business Objects, Franchise Office and Infotrax.

Responsible for managing, coordinating, marketing and administration of events organized by IAS such as Inaugural Warc Conversation, The Effie Awards, The APPIES-Asia Pacific Marketing Congress, The Hall of Fame and Innovation Awards. Assisted the executive director in execution of marketing plans mainly direct marketing; email, newsletter, telemarketing etc. Also, preparation of judging, promoting entries/ticket sales, maintaining records of submissions/creative videos etc. It has been a pleasure for me to be able to coordinate and promote our events with the media sponsors, advertisers and advertising agencies as well as communicate & interact with some CEOs and directors. I had the opportunity to be exposed to some of the best marketing talents, seen award winning campaigns and most importantly helped IAS achieve revenue & recognition. It has helped me to widen my social circle by building rapport with the members too.