Julie Praline
Founder @ The Wealth Visionnaire
About
Most female entrepreneurs have a revenue strategy. Very few have a wealth strategy. These are not the same thing and the gap between them is where financial stress lives. I'm Julie, Fractional CFO and founder of The Wealth Visionnaire. I bring 20 years of institutional finance expertise into your corner, so you can stop guessing and start building wealth with the same intention you bring to everything else in your business. → Cash flow systems that actually work → Financial strategy built around your freedom number → A business that builds wealth — not just revenue And when you're ready to see your full picture clearly? I built a tool for that too: the Financial Freedom Calculator because knowing your number is where it all starts.
United States
Greater Boston
Retail
Business Acumen, Consulting, Data Analysis, Forecasting, Equity Research, ESG, Sustainability Metrics, Portfolio Management, Series 7, Investment Management, Hedge Funds, Mutual Funds, Asset Management, Financial Modeling, Investments, Financial Analysis, Securities, Financial Services, Marketing, Bloomberg
Experience

Founder
You built a business you're proud of. Now let's make sure the money reflects that. The Wealth Visionnaire exists for one reason: to give female entrepreneurs and small business owners the financial clarity and systems they deserve, without the overwhelm. Drawing on 20 years in investing, forecasting, valuation, and financial strategy, I work with you as your fractional CFO, your personal finance partner to help you: → Pay yourself consistently and confidently → Forecast and plan for real, sustainable growth → Build long-term personal wealth through smart investing education Because running your business is a lot of work, but managing your money doesn't have to be. Ready to get clear on your finances? Let's talk.

Director ESG Finance
Quincy, MA
-Leading the ESG Reporting team for all our ESG KPI and CSRD requirements. - Produce insights into financial fluctuations and circumstances impacting ESG performance. - Lead the European Taxonomy reporting initiative for AD USA - linking results to our Green Bond reporting.

Director, Equity Analyst
Boston, MA
• Research and apply ESG metrics to our investment process: Sustainalytics, RepRisk, Bloomberg, PRI, SASB, CDP... • Conduct fundamental research focusing on strategy with long-term sustainability. • Present investment ideas, webinars and quarterly portfolio performance to a large audience. • Communicate relevant information in a timely manner.

Vice President, Equity Research Analyst - Global Equity Opportunities
Boston
Recommend Buy-Sell actions on Global Consumer Staples equities. Communicate relevant information on companies and sector. Conduct bottom-up fundamental research, using DCF, sum of the parts and multiples valuation, creation of three scenarios (base, best, downside). Collaborate with fellow analysts to share industry knowledge. Serve as mentor on the Loomis/Bentley University newly launched UWIN program. Join the Loomis Subcommittee on Stress management to help employees find a better work/life balance.

Equity Research Associate
Greater Boston Area
Worked for two senior analysts, covering industrials, consumer discretionary and staples sectors. Built company models, wrote stock initiations and earnings recap. Strong working knowledge of Excel, Word, PowerPoint, Factset, and Bloomberg.

Investor Relations - Alternative Investments Administration
Wells Fargo - Alternative Strategies Group
Assessed compliance risks in projects development. Assisted advisors, investors and sales desk regarding Qualified Investors subscription to a variety of Alternative Investments. Helped improve team work flow and processes.

Registered Administrative Assistant
A. G. Edwards / Wachovia Securities
Provided support to 10 financial advisors.

Horse Riding Instructor
Ecuries du Layon
Horse Riding Instructor. Responsible for the clientele. Customer base increased by 25% in one year.
Education

Investments
Conducted industry review and stock report in apprenticeship-style program (covered financial sector). Presented on a small-cap stock for investment in the MSIM live equity fund. Developed in a team setting an investment proposal for a 401(k) plan.

Finance
3.94 GPA, Summa Cum Laude. Recipient of the Jeanne Campbell Scholarship in 2007. Inducted to the Sigma Beta Delta International Honors Society in 2009. Graduated top of my class (Finance Concentration). Member of the Bridgewater State College Equestrian Team in 2007.
Julie Praline's Contact Information
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