Julie Guevara

- Oversaw development and production calendar/timelines for both Solid & Striped and Private Label accounts, ensuring timely product delivery, while implementing a systematic approach to managing, tracking, monitoring, and reporting on lab dips, strike-offs, knit downs, samples, and delivery status utilizing detailed WIP reports for cross-departmental reporting. - Launched the Costing Chart and Final Margins Chart for each season, responsible for including content such as HTS codes, MID codes, FOB / LDP cost, duty rate, tariff, freight, broker, wholesale, and retail to ensure margin targets were met; subsequently input this information into the ERP system. - Attended fittings to troubleshoot product development issues related to cost, construction, and production execution, communicated with the vendor base regarding changes to the BOMs throughout the development cycle; informed tech of any discrepancies between BOM and sample, notes from the factory, and helped keep margin in mind when trims or suggestions are proposed and ensure that any changes made will not drastically change the bulk X-FTY date. - Verified the accuracy of all information entered into the PLM before submission to factories for RTW and Swim; created both SMS and TOP tech packs for Swim, ensuring accuracy and quality in production. - Generated and sent POs for both Solid & Striped and Private Label accounts; issued UPC charts and SMS/E-commerce/Wholesale orders to factories; reviewed/approved development and bulk fabric/trims, care labels, and UPC stickers to ensure they were RFID compliant prior to shipment. - Implemented a cost-effective international courier service, achieving a 30% reduction in shipping costs, and managed all outbound and inbound shipments. Solid & Striped RTW and Swim for Continuity Pre-Spring '24, Pre-Spring ‘24, Spring '24, Summer ‘24, Fall ‘24, Resort ‘25, & Open Collection Lines STAUD Sea Spring ‘24, Summer ‘24, & Resort ‘25 RHODE Swim Summer ‘24 & Resort ‘25

- Designed a comprehensive vendor compliance manual, establishing clear guidelines and standards for supplier collaboration. Standardized packing, labeling guidelines, and shipment terms to maintain product integrity. - Led the comprehensive overhaul of the fabric/trim library and production materials, spearheading the establishment of a new development and production library tailored specifically for the Ready-to-Wear and Swimwear collection, while devising and implementing organizational strategies to ensure access and utilization by the design and production teams. - Instituted the development of a detailed product description chart for each season, including garment sketches, COO, style numbers, style names, colors, garment types, fabric specifications, measurement details, trims, and care instructions, utilized across all departments. - Updated line sheets for Production/Wholesale Meetings and created design boards for each season. Solid & Striped Ready-to-Wear and Swim for Fall '23, Resort ‘24, Continuity Pre-Spring '24, Pre-Spring ‘24, Spring '24 (Sofia Richie Grainge Collaboration), Summer ‘24, & Open Collection Lines STAUD Sea Resort ‘24, Spring ‘24, & Summer ‘24 RHODE Swim Summer ‘24 Key Accounts: Solid & Striped, STAUD (Private Label), RHODE (Private Label)

- Collaborated with the US wholesale team to effectively manage a diverse portfolio of domestic and international clients for the Resort ‘24 Collection, ensuring exceptional service delivery and client satisfaction - Managed comprehensive market activities, including compiling sales data, coordinating samples, and facilitating in-store trunk shows and product knowledge meetings; concurrently conducted model dressing and styling for market appointments, merchandising, maintaining the showroom, preparing line sheets, and all necessary materials - Leveraged creative expertise and actively contributed to both editorial and e-commerce photo shoots, showcasing Ready-to-Wear and Evening through captivating visual content, bolstering brand visibility, and driving promotional campaign success - Coordinated sales appointments with renowned retailers such as Neiman Marcus, Bergdorf Goodman, and Saks Fifth Avenue, as well as top-tier speciality stores globally, showcasing excellent interpersonal skills and driving business growth, while also detailing buyer's assortments and sending out order details to customers following market appointments, and proactively devising strategies to optimize stock sales and deliver continuous support to maintain and enhance sales for existing clients

- Drafted requests to 190 members of AmCham regarding sponsorship funding, leading to the acquisition of €37k for the procurement of crucial team equipment and support operational activities - Forged strategic partnerships with local businesses to bolster numerous event promotions and conceptualized innovative Facebook and Instagram campaigns resulting in a substantial 43% increase in online engagement and creating greater exposure for American Football in Europe - Executed 2 successful large-scale events, targeting international collegiate football players and heightening awareness for diverse philanthropic causes through the strategic deployment of targeted social media campaigns to achieve remarkable turnout rates, attracting hundreds of attendees

- Formulated individualized benchmarks, which evaluated metrics such as customer retention, user acquisition, and conversion rate, to identify opportunities for product optimization; implemented changes that increased monthly recurring revenue - Composed a meticulous roster of 20-40 emerging influencers bi-weekly, implementing astute outreach campaigns via email to onboard; the resultant partnership with these influencers were instrumental in amplifying the app’s visibility and fueling user engagement - Collaborated with the Recruitment Team to employ and optimize innovative strategies using user-generated content and market research to boost brand engagement and monthly traffic by 32%

- Delivered a complimentary tax service to the local Hartford community, yielding a remarkable 118% increase in tax returns and a 200% rise in total refunds compared to the year prior; generated an impressive sum of $619,049 in total refunds - Supplied administrative assistance by managing 15-30 outbound calls during each shift regarding the clients’ tax documents and status - Conducted data entry and analysis for 400+ clients using MS Excel, leading to a 25% increase in accuracy in client data documentation and a 20% reduction in data entry errors - Displayed time management in a fast-paced environment; organizational skills i.e., finalized scheduling for volunteers, maintaining precise document filing; and exercised discretion by dealing with confidential information

- Registered new voters in Central Florida and input data into an online database using NGP VAN to help leadership keep track of demographics - Facilitated in the organization of campaign rallies/events with political candidates from my area i.e., Stephanie Murphy or from out of state i.e., Martin O’Malley, Jim Clyburn in an effort to target voter persuasion - Participated in phone banking, literature distribution, and canvassing in an effort to relay campaign ideals and raise support for democrat political candidates - Initiated methods of boosting young voter turnout at campaign strategy meetings by sending letters and personalized text messages, speaking at local college and high school campuses, email registration drives, and social media campaigns

- Faculty Honors

Study Abroad Program in Rome, Italy