Julia Trovó Caetano
Growth Marketing & Revenue B2C Manager @ Tembici
About
I started my career asking a simple question: “Would you hire a linguist?”That question unexpectedly led me into marketing and growth. Today, I bring 7+ years of experience building systems that connect acquisition, lifecycle and revenue.My work focuses on turning data into strategy and fixing the mechanisms that truly drive growth. I’ve worked across Paid Media, CRM, and Pricing, helping companies scale in a structured way by improving measurement, optimizing investments, and strengthening the foundations behind performance.One belief guides my work: many companies try to scale acquisition before fixing internal systems. Sustainable growth only happens when marketing, product, pricing, and operations work together around the customer.I’m driven by curiosity about markets, technology, and digital culture, and by a deeper interest in how these forces can unlock positive transformations in society.Core Expertise• Growth & Performance Marketing• CRM & Lifecycle Strategy• Pricing & Revenue Optimization• Data Analytics & Experimentation• Marketing Strategy & Budget Management• Cross-Functional Team Leadership
Brazil
São Paulo
Marketing & Advertising
Desenvolvimento de liderança, Marketing Analytics, Paid Media, Performance Marketing, CRM Strategy & Lifecycle Marketing, Revenue Management, Growth Marketing, Google Ads, Liderança, Análise de dados
Experience
Growth Marketing & Revenue B2C Manager
Tembici
São Paulo, Brasil
Leading the B2C growth and revenue strategy with a focus on sustainable acquisition, retention, and monetization. Responsible for transforming marketing into a data-driven growth engine by aligning CRM, paid media, pricing, product and analytics to optimize performance and reduce costs.
Growth Marketing Coordinator
Tembici
São Paulo, Brasil
Led end-to-end growth initiatives across acquisition and retention channels, ensuring consistent ROI improvement and marketing efficiency. Managed the team responsible for CRM, Paid Media, and Content strategy, fostering collaboration between creative and performance areas.
Performance Coordinator
Agência Newton
São Paulo, Brasil
Coordinated performance marketing operations and led strategic planning for multi-channel campaigns focused on customer acquisition and brand growth. Partnered with clients from various industries to design and execute full-funnel marketing strategies aligned with business goals.
Researcher
UFSCar - Universidade Federal de São Carlos
Researcher in linguistics with a focus on language, cognition, and communication systems - funded by IBM. Conducted analytical research exploring the intersection between language, technology, and meaning-making processes.
Operations coordinator
Raccoon Marketing Digital
São Carlos, São Paulo, Brasil
Led operational and media planning processes for performance marketing campaigns across multiple clients and industries. Worked closely with analysts and strategists to ensure delivery excellence and campaign efficiency.
Media Analyst
Raccoon Marketing Digital
São Carlos e Região, Brasil
Managed paid media campaigns across Google Ads, Meta Ads, and programmatic channels. Focused on performance optimization, A/B testing, and actionable insights to maximize ROI.
Media Intern
Raccoon Marketing Digital
São Carlos e Região, Brasil
English teacher
Centro Acadêmico Armando de Salles Oliveira - CAASO
Taught English to intermediate-level students (B1/B2), focusing on developing listening, speaking, writing, and reading skills through interactive and personalized learning approaches.
Education
UFSCar - Universidade Federal de São Carlos
Linguagens
Research focused on the intersection between language, technology, and communication systems. Thesis: Automatic evaluation of e-commerce product titles. Project developed with support from B2W Digital, applying natural language processing (NLP) techniques to digital marketing and e-commerce contexts.
Saint Paul Escola de Negócios
Gestão e Liderança
Postgraduate program focused on strategic leadership, business growth, and data-driven decision-making. Coursework includes marketing management, finance, innovation, and people leadership.
Julia Trovó Caetano's Contact Information
Phone
Find the Right Leads
Find Verified Contact Data
What LeadContact does well
Find verified emails, phone numbers, and decision-makers with 98% accuracy.
Find Leads
Find the right people by company, role, industry, location, and more.
925M+ professional profiles
Find Emails
Access verified email addresses for your target contacts.
657M+ emails
Find Phone Numbers
Get cross-validated phone data from multiple top sources.
239M+ phone numbers
More Accurate. Lower Cost.
Find contact data in 1 tool with 98% accuracy
LeadContact integrates leading enrichment tools to deliver more accurate contact data—without paying for each one.
Great conversations start with the right contact.
It’s time to find yours.