Júlia S.

Strategic Marketing and Communication Intern, working across three core areas: Sponsorships, Reputation, and Planning. In Sponsorships, I supported the management of both direct and incentivized sponsorships, from negotiation to project completion. I assisted in coordinating initiatives such as the Brazilian Paralympic Athletics (CPB), Fronteiras do Pensamento, Virada Sustentável, and Lollapalooza Brazil 2021 — managing supplier relationships, using tools like Sponsorium and SAP, reviewing financial reports, and supporting internal teams. In Planning, I participated in communication planning projects, including stakeholder mapping, trend and behavior analysis, and development of the annual communication plan. I also created strategic content and developed a Power Apps tool to organize all communication initiatives across Brazil and global teams. In Data Insights and Reputation, I contributed to the communication of the Brand and Reputation Survey, supported risk analysis and interpretation of survey results, helping to align internal strategies based on data-driven insights.

Account Intern, supporting press relations for Rappi — a leading delivery app expanding rapidly in Brazil and helping shape the country’s super app landscape. Key responsibilities included: preparing daily, weekly, and monthly media clippings; producing bilingual reports (Portuguese and English) with relevant KPIs; managing journalist outreach; developing targeted media lists; writing press releases; and distributing content to news outlets and digital media platforms.

President and Commercial Director of the 1st junior communications company in the country, in addition to being the only one in the country with a horizontal hierarchy. Responsible for institutional relationships and relationship with partnerships. Internal mediation and legal responsibility of the organization. Organizer of strategic planning and implementation. In addition, as an evaluator in the selection process and collaborator in knowledge management. Training in diversity, digital marketing, and observers in the selection process.

Intern in the events sector, at the Communications Assistance of the School of Communications and Arts of the University of São Paulo. Acting as ceremonialists of institutional events: graduations, honors to professors emeritus among others. Involved in the construction of the events, support in the implementation and also the post-event. Collaborator in the organization of the USP Professions Fair, which promotes knowledge about the courses offered by USP high school students. As an intern at ECA-USP, I learned about event planning, supplier relations and event protocol.

Public relations advisor in the organization of the event "Café Acadêmico", in the period of 3 months. It is a cultural event promoted by the ECA Jr Communications Agency that features a celebrity in communications and arts and provides great supporters of the food industry. Link: http://www3.eca.usp.br/eventos/participe-do-52-caf-acad-mico-com-karol-konka Attributions: - Press office - Fund-raising - Establishment of attractions