Juliano Santos

Responsável por promover o equilíbrio na agricultura por meio da diversidade biológica , através de um manejo sustentável da microbiana do solo e planta .

In charge of Crop protection operation, developing activities such as:  Preparation of Business Plan;  Analysis of product supply and demand. Definition of portfolio and pricing strategy;  Sales process management. Target planning ( by products, customers and branches);  Development and maintenance of business relationship with customers;  Assessment of Market potential and market share. Preparation and coordination of products for market development;  Product performance analysis. Development of the marketing plan for the crop protection product line;  Conducting Market research (national and international). Analysis of competitors ‘actions and monitoring of trends, technologies and innovations that impact the business. Adjustment of the marketing strategy in order to adapt competitive conditions to market changes;  Purchasing management, including importing. Development of strategic partnerships with suppliers, focusing on the best relationship between price, delivery and quality;  Management of indicators (cash flow, Ebitda, impairment, gross, net and contribution margin, repurchase rate, customer share, inactive customers, administrative and commercial expenses, logistical and production costs, inventories and others) along with action plan;  Hiring, training, mentoring, engaging and managing the team. Control of workflows, goals and results. Main Results:  Increase of 117% in Ebitida, resetting the margins of products, identifying opportunities for costs savings, optimizing the purchasing strategies and logistical flow, as well as empowering the team.  Reduction of 90% in carryover inventory costs, renegotiating with suppliers in order to replace items with low demand for high demand ones and facilitate the sales process.  Decreasing in inventory volumes and improving the purchasing and sales process, with consequent gain of competitive advantage, cutting 83% of products portfolio.

 Development of sales year plan and commercial policy;  In charge of inputs negotiation (fertilizer, Crop Protection and Seeds), performing barter operation with the main commodities (cotton, soybean and corn);  Managing achievement of sales target , through team training and enhancement of customers and prospects relationship;  Preparing and leading results presentations to CEO and Directors;  Strategies building for the development of new business and expansion of existing ones;  Creating incentive programs, marketing actions and after sales services, aiming at customer loyalty and expansion of market share;  Analysis of customer experience. Identification of opportunities for process improvement;  Evaluation of brand and products performance, in terms of sales volume and profitability;  Building, developing managing teams; Main Results:  Significant increase in loyalty index , leading the Relationship customer program, providing the service with 60 key account portfolio.

 Customer portfolio management. Preparation and negotiation of commercial proposals and closing the sales;  Management of distribution channels and sales representatives;  After sales customer follow- up;  Demand Generation. Constant search for new opportunities in the market;  Execution of the Market plan for the portfolio of soybean, corn, rice, bean, wheat, sorghum and tobacco crops;  Lecture presentations and technical training;  Preparation of sales forecast. Development of commercial strategies;  Inventory monitoring;  Budget control ( planned vs performed). Main Result:  200% increase in revenue at Rio verde unit and 76% at Santa Cruz do Sul unit, with a significant improvement in the profitability of operations, structuring the distribution channels

- Gestão comercial e administrativa da filial , incluindo 1 armazém de grãos ; - Gerenciamento da carteira de clientes e estratégia de acesso ao mercado; - Controle de orçamentos comerciais e administrativos; - Construção de metas , avaliação de desempenho e formação de equipe de vendas; - Assistência Técnica e comercial aos principais clientes da filial Principal Resultado: - Aumento de 700% no faturamento e melhoria expressiva nas margens comerciais, tornando a filial em uma das mais rentáveis de toda a cooperativa( dentre 27 filiais)

Gerenciei um sítio engajado em um projeto de avicultura´.