Juliana Rufino

Extensive experience in senior leadership roles within multinational and startup companies. My expertise lies in software, consultancy, and analytics solutions for the financial services, insurance, and payment industries. My broad skill set encompasses business strategy, go-to-market implementation, product development, and designing distribution solutions through partnerships and B2B sales. Furthermore, I have a track record of leading high-performance sales, marketing, and customer success teams. I also excel in developing and managing multichannel distribution networks and handling Sales Cycle KPIs and P&L management. I possess strong negotiation skills when dealing with C-level clients to ensure financial results and maintain relationships while adhering to SLAs. In addition, I volunteer as a mentor to women at the start of their careers."