Juliana Pereira Mendonça

Lead product and portfolio strategy for Locaweb and KingHost’s multi-product hosting ecosystem, serving hundreds of thousands of SMBs, agencies, digital professionals, and resellers across hosting, website builder, reseller, and infrastructure solutions. Define growth, retention, customer lifecycle, portfolio positioning, and value proposition priorities, balancing customer value, commercial impact, operational scalability, and sustainable business growth. Lead AI-powered product initiatives, including website builder experiences, AI-enhanced WordPress solutions, and intelligent onboarding journeys, translating emerging technology into reduced adoption friction, faster time-to-value, and improved customer experiences. Drive product discovery, strategic opportunity identification, OKRs, KPIs, business cases, and investment recommendations to support executive decision-making, product evolution, and innovation. Lead multidisciplinary teams across Product Management, Product Ownership, Product Marketing, and UX, partnering with Engineering, Data, Marketing, Customer Success, Support, and Operations to turn complex customer, business, and technology challenges into scalable product strategies, clear executive narratives, stakeholder alignment, and measurable business outcomes.

Led product, technology, and platform strategy for Letalk’s B2B SaaS messaging and automation platform, owning product strategy, discovery, roadmap definition, platform evolution, AI-enabled innovation, and customer lifecycle initiatives from concept through execution. Defined onboarding, activation, and lifecycle strategies to accelerate time-to-value, reduce adoption friction, strengthen engagement, and improve long-term customer value. Defined the platform’s AI strategy and led the implementation of its first AI-powered experiences, translating emerging capabilities into customer value, scalable automation, and operational efficiency. Led strategic API ecosystem initiatives, including integrations with Meta’s official WhatsApp Business API, while partnering with Engineering on scalability, architecture evolution, technical prioritization, and operational resilience. Leveraged customer insights, behavioral analytics, experimentation, and cohort analysis to identify growth opportunities, mitigate retention risks, and prioritize high-impact investments. Led multidisciplinary Product, Engineering, and Design teams, fostering strategic decision-making, cross-functional collaboration, product thinking, and high-performance execution.

Led product strategy and end-to-end product development for global clients across web and mobile platforms, partnering with international stakeholders to shape product vision, discovery initiatives, roadmap definition, and scalable digital solutions aligned with business objectives. Facilitated product discovery and strategic workshops from ideation through launch, translating customer needs, market opportunities, technical feasibility, and business goals into measurable product outcomes. Worked directly with executive and cross-functional client stakeholders to define priorities, success criteria, product direction, and investment decisions, while leading collaboration across Product, Engineering, Design, and distributed global teams. Partnered with Engineering to evaluate technical trade-offs, architecture constraints, platform evolution, and delivery strategies, ensuring scalable and sustainable solutions. Managed multiple strategic initiatives across global accounts and mentored Product Owners, strengthening product thinking, discovery maturity, strategic prioritization, and customer-centric decision-making.

Designed and delivered customized English and Spanish learning experiences, strengthening executive communication, cross-cultural collaboration, adaptability, and the ability to translate complex concepts into clear, audience-focused narratives.

Managed international client relationships, strategic B2B/B2C partnerships, and business development initiatives, strengthening commercial strategy, executive communication, cross-cultural collaboration, negotiation, and long-term customer relationships.

Led supply chain optimization, supplier management, process improvement, and SAP-based operational initiatives, building a strong foundation in operational scalability, business process optimization, strategic planning, stakeholder management, and cross-functional leadership.

Contributed to SAP implementation, business process optimization, system integration, and international stakeholder collaboration, supporting cross-functional initiatives with global clients and partners.

During my internship in Foreign Trade and Engineering at Duas Rodas Chile S.A., I supported technical, operational, and communication activities within an international and multidisciplinary environment. My responsibilities included translating technical documents into Spanish, preparing technical documentation, and supporting communication processes for different stakeholders, ensuring clarity, accuracy, and consistency. I also supported technical training activities and industrial process initiatives related to the food and flavor industry, strengthening my understanding of operations, technical processes, quality standards, and cross-functional collaboration. This experience helped build a strong foundation in technical communication, documentation, intercultural adaptability, operational processes, and collaboration in dynamic global environments.

As an English Language Teacher early in my career, I developed and delivered lessons for different student profiles, focusing on communication skills, language proficiency, and individualized learning approaches. This experience strengthened my communication, adaptability, organization, and active listening skills, while also building a solid foundation in interpersonal relationships and collaboration. It also contributed to my ability to simplify complex concepts, communicate effectively with different audiences, and navigate multicultural environments, skills that continue to support my work in Product Management, leadership, and stakeholder alignment.