Julia Shinkevich

Bootstrapped Campaignswell brand from scratch. Now leading our B2B lead machine – webinars, offline events, expert content, and partnerships.

Naming, identity & positioning, website, pitch/sales/product decks, first bold PR moves – I build the kind of brand foundation that helps you own your category. Some of my clients: • an investment arbitration boutique law firm with $110B+ in claims handled • a dispute advisory & forensics firm with $40B+ in damages calculated • an AI cybersecurity company for medical devices (Oura ring among clients) • a hypercasual game studio (5 hit mobile games, 14M ARR at peak) • one of Eastern Europe's most influential digital media outlets Some examples of quick wins: features in outlets like Forbes, a cold-sourced offline event with 30+ C-level attendees, first qualified calls booked in weeks, from scratch.

I helped the founding team to prepare for fundraising by developing storytelling around their product and creating all the marketing assets needed (a pitch deck, a one-pager, etc.). The product was an omnichain smart-contract infrastructure to unite all the blockchains into one whole. The messaging we came up with was 'Deploy your dApps once and on all chains at a time. Beyond chains and bridges, just to Web3. Aggregate real-time data from all chains'

DEIP is building a Web 3.0 protocol, tools, and applications for the creator economy. In this company, I was responsible for the concept and launch of new community-oriented products – Web3Dacha space, a 3-day long Web3Weekend networking event, NFT mornings series of offline meetups for creators in Lisbon and others. Other times, I was also an Accelerator Lead, helping our projects shape the concept of their products. I also ideated a No-War portal – a for-charity NFT marketplace that after 4+ months of development transformed into a different product of the DEIP ecosystem.

Eleven develops its own e-scooter, operates shared micromobility services across Eastern Europe and Central Asia, and makes cities better places to live. My key responsibility was PR strategy and launch across CIS cities. I was also ideating and leading strategic growth partnerships with Mastercard and major banks in the country (Belarus, Georgia). In this position, I was reporting directly to the CEO and collaborating closely with the Product and Legal teams.

DEIP helps organizations across industries to accelerate innovation. The solutions DEIP provides are based on the company's own developed technology – the DEIP Blockchain, one of the most advanced hybrid blockchains on the market.

REVERA is the leading and largest law firm in Belarus. • Developing and implementing PR strategy. • Establishing long-term relationships and delivering business articles for media (TUT.BY, dev.by, probusiness.io, bel.biz, myfin.by, vc.ru, etc.). • Editing legal texts, turning them into business articles. Major topics – legal changes, IT. • Organizing seminars to promote company products – drafting the program, creating a landing page, Facebook and media promotion, e-mail marketing, attracting media partners. • Co-organizing IT Spring 2018 conference. • Promoting company’s employees as speakers at business conferences. • Managing company’s Facebook page – copywriting, preparing pictures in Photoshop, etc. • Email-marketing (Mailchimp). • Conducting trainings for employees – on copywriting, making presentations. • Developing promotional materials – banners, corporate template for presentations, videos, presentations, etc.

Teaching Speech Practice, Grammar and Phonetics to 1st and 2nd year students.