Julia Schnitger

- Led the full-cycle management of music events, overseeing booking of artists, event marketing, and detailed financial planning - Organized and executed large-scale electronic music events, from initial concept to final production, ensuring seamless operations and unique attendee experiences - Managed budget planning, ensuring cost efficiency while securing high-profile sponsors to elevate event quality and visibility - Developed and launched strategic marketing campaigns, utilizing social media, partnerships, and targeted ads to maximize ticket sales and attendance

-Lead innovative and impactful campaigns on platforms like Google Ads, Facebook, Native Ads, and YouTube, ensuring efficiency and relevance to regional markets -Independently edit and optimize website content in Storyblok with a strong SEA focus to enhance campaign performance -Monitor and optimize Google Ads campaigns to improve conversion rates, maximize ROI, and achieve KPI targets -Conduct A/B testing to refine performance and identify promising new media partnerships -Analyze market trends and emerging opportunities to drive growth in paid performance channels -Collaborate with freelancers, design, and brand teams to create effective, brand-compliant advertising materials tailored to campaign goals -Continuously refine audience targeting and customer retention strategies in collaboration with internal teams.

- Managed social media accounts for Engel & Völkers' top-producing real estate agent in San Francisco - Created professional weekly articles and newsletters on real estate trends and market updates, tailored to a high-end audience - Developed and executed targeted online marketing strategies to increase brand visibility and client engagement - Expanded the agent's network, fostering communication with key stakeholders and growing their social media reach - Continuously optimized content and strategies, leveraging creative solutions to enhance outreach and engagement

- Gained valuable insights into the international luxury real estate market, working with a globally renowned luxury brand - Supported marketing campaigns for high-end real estate properties, contributing to the brand's prestigious image - Developed and implemented creative social media strategies, focusing on boosting engagement and visibility for luxury listings - Analyzed customer behavior and market trends to optimize sales strategies, enhancing client acquisition and retention - Designed and executed recruitment campaigns across the Bay Area, successfully attracting top talent to the San Francisco office

- Focus on product and project management in the FMCG market both nationally and internationally - Experience in all company departments (sales, purchasing, controlling, production) - Cross-functional cooperation with C-level & various departments to optimize projects and processes - Development of new products based on current trends and consumer needs - Planning, conception, implementation and control of various marketing measures - Responsible for data-driven solutions with leading market research companies (IRi, Nielsen, circana) - Organization of innovation workshops for creative product development - Collaboration with agencies to create designs and brand appearances (online and offline) - Support for private label and B2B projects - Participation in successful online, brand and company relaunches