Julia Bondezan

• Customer Analysis: Led segmentation and behavioral analysis to uncover customer needs, friction points, and growth opportunities. • Experimentation: Planned, executed, and automated A/B tests, testing different strategies on storefronts and homepage to identify what worked best for each customer segment focusing on repeat purchases, building scalable tracking frameworks. • Campaigns & Promotions: Developed and launched strategic campaigns across key events like Prime Day, including outbound actions, targeted coupons and personalized offers for acquisition and engagement. • Cross-functional Collaboration: Worked with PMs and business teams to co-create campaigns, automate processes, and improve operational efficiency.

• Led and support implementation of new API-based functionalities with third-party integrators. • Managed cross-functional projects with Agile methodologies (Scrum, Kanban), aligning internal and external stakeholders through technical documentation, impact analysis, and go-to-market planning. • Acted as the main point of contact for escalated API-related issues from sellers and integrators, coordinating with Engineering and Product teams to resolve high-impact cases.

• Resolution of complex technical support cases. • Blurbs (technical summaries) and SOPs (standard operating procedures) creation, with the aim of optimizing the response to cases and ensuring that processes followed best practices. • CRM. • Conducting training for both new team members, internal teams and integrators, sharing good practices and efficient solutions.

• Providing technical support and managing integration between Hubs (integrators) and the Amazon.com.br and .mx, from log analysis via API to identifying root causes and finding efficient solutions, both internally and with integrator partners and sellers. • CRM • Documentation of frequently asked questions to expand the knowledge base, with the aim of facilitating future resolutions.