Jules Lu

Hi 我是 Jules，具備 6 年產品專案管理與行銷領域經驗，擅長在複雜、高變動的環境中建立系統化管理流程。專注於企業級數據專案的 Product / Project Manager，主要負責金融產業 Customer Data Platform (CDP) 導入與整合專案。曾主導跨部門協作專案，涵蓋工程、設計與外部顧問團隊，擅長將抽象的商業需求梳理為清晰可執行的產品規格，同時在高複雜度與多利害關係人的環境中，維持專案節奏與品質。我的核心優勢包括：・同理並整合多方利害關係人觀點・將模糊需求轉化為具體產品規格・在資源有限下推動跨部門協作另外，過去 4 年於數位行銷與 CRM 策略領域累積實戰經驗，成功提升回購率 1.5 倍、優化點擊率 5 倍，並透過 SEO 策略增加 40 萬以上網站流量。結合數據、商業思維與技術落地能力，我持續尋求在成熟且具規模的組織中，成功為公司或客戶帶來商業成長和價值。I am a Project Manager with a background in digital marketing, skilled in bridging business needs with technical execution. Currently leading enterprise-level projects in the Customer Data Platform (CDP) domain, I specialize in requirement analysis, cross-functional collaboration, and project delivery under high complexity.🔹 In my current role, I drive large-scale projects for leading financial institutions, coordinating stakeholders across engineering, design, and third-party consultants. By structuring clear specifications and prioritizing requirements, I help reduce development misalignment and ensure smoother delivery, strengthening client trust and maintaining project momentum.🔹 Previously, I spent 4+ years in digital marketing and CRM strategy, where I boosted repurchase rate by 1.5x, increased CTR by 5x, and grew website traffic by 400k+ through SEO and content strategy. I also launched independent media projects, securing collaborations with 20+ brands.With a foundation in both product management and customer success, I thrive at the intersection of technology, data, and user experience. My goal is to continue building products that balance business impact and user value, while shaping long-term growth for both clients and organizations.Also interested in exploring roles in Customer Success Management, where I can leverage my cross-functional skills to drive adoption and client growth.Thanks for connecting. Let's keep in touch. Feel free to reach me at bao_928@gapp.nthu.edu.tw