Judy Wong, MBA, MSc

- Part of management team for company strategy and development. - Lead Sales team, Operations team and Commercial Support team to manage end to end business development process and provide sustainability solutions - Steward market growth for HVO, Bionaphtha, 2G Ethanol in fast changing and competitive market and economic environment. - Supervised various projects and initiatives from sales pipeline development, market research, license application, to data visibility, in order to support fast growth - Acted as key stakeholder in business internationalization, and drive multiple enablers (REACH, ERP development, Logistics buildup, talent development) - Drove global market entries and expansions to both mandated markets and voluntary markets. - Lead sustainability performance and development, including sustainability certification (ISCC) and training -Represent EcoCeres at trade conferences and events.

1. Single point of contact and partnered with Country GMs in formulating sales and pricing strategy 2. Advised and supported sales teams by delivering high quality tactics of various and complicated product offers in quotations, tenders and contract renewals, to win profitable deals 3. Directed revenue management in 10+ annual planning cycles for multiple business lines via B2B and B2C channels. 3. Led regular performance reviews with management incl variance analysis and optimisation opportunity, generated insights for management decision. 4. Competitive assessment and insight generation for management decision 5. 5-year business and marketing plan, work as a team, with understanding of the market trend, competition and macro-environment.

- Regional annual business planning and budgeting process with focus in timeline, deliverables, and progress. Led the detailed review with top management at regional level. - Partnered with other regions (Europe and US) and led a global project in Business Process Improvement and Standardization; Reviewed with top management on recommendation and implementation plan; Drove implementation and execution and stewarded against target. - Quantitative and qualitative analysis on service and sales performance (volume, sales, margin, OPEX , earnings, and CAPEX) - Performance variance analysis (vs MOM, YOY, YTD, Plan) with insight generation and recommendation for management decision. - Supported the monitoring of progress of business strategy and performance versus Key Performance Indicators (KPIs)

Business development in piped-in-gas businesses; Dealership management; Business improvement implementation; Contract management, including sales contract, tenancy contract, dealership contract; Streamlining business model to achieve company goal; Event management for safety promotion; Event budget control; In-department safety cooridnator and Procurement coordinator.

Business development in fuels segment; Direct sales with experience in tendering, sales negotiation, contract management, and deal closing. Committee member of ExxonMobil Hong Kong Recreation Club and Central Plaza Safety Committee.

Business development in school catering segment; Brand re-engineering and launch of new brand; Advertising and Promotion.