
Juan V.
Business Development Manager - Peru & Ecuador @ Array Technologies
About
I am a responsible person, driven by integrity and goals. My qualities: leadership, perseverance, strategic market vision, teamwork, detailed analysis, ease of communication, and proactivity. I am LATAM SENIOR SOLUTION MANAGER with +11 years of outstanding B2B experience in strategic positions, focus on PV & BESS SOLUTIONS (mostly Utility Scale) with +610MW Awarded Projects in top-tier transnational corporations such as ARRAY TECHNOLOGIES (USA), HUAWEI (China), SIGNIFY (formerly PHILIPS LIGHTING, Netherlands), ANIXTER (currently WESCO, USA), LEGRAND (France) and HONEYWELL (USA). I have served Power Generators (End Users), EPCs, Electrical Integrators, Designers and Channels (Panel Builders, OEMs and Distributors) for Renewable Energy (Solar & BESS), Utilities, Mining, Industry, Oil & Gas, and others.
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Peru
Electrical & Electronic Manufacturing
Microsoft Office, Microsoft Project, Electrónica, Automatización industrial, Strategic Planning, Programación, Planificación estratégica, Gestión de proyectos, Telecomunicaciones, Ingeniería, Product Management, Automation, Business Strategy, Power Distribution, Sales Management, Sales Operations, Key Account Management, Switchgear, B2B, Power Electronics
Experience

Business Development Manager - Peru & Ecuador
Лима
Corporation: ARRAY TECHNOLOGIES. American transnational (NASDAQ: ARRY), global leader manufacturer of solar tracker and foundation solutions with annual sales of $1 Billion, presence in 26 countries and 30 years since its foundation. Division: LATAM Business Development Management. Key Responsibilities: ✔Business Development Management for Peru and Ecuador. ✔Direct report to the LATAM Sales Vice President (international). ✔Negotiation and closing of sales for utility scale and distributed generation solar projects for Global Strategic Accounts and local accounts. ✔Weekly, monthly, and quarterly sales planning. ✔Technical and commercial presentations of trackers solutions (full electrical, control and mechanical components). ✔Actively participation in solar fair-trade events. ✔Use of CRM (Salesforce) sales software. ✔Use of technical software (DWG TrueView – AutoCAD viewer). Achievements: ✔Pipeline increasement by +1.87GWp. ✔Customer increasement by +200%. ✔Solid commercial relationship with top power generators.

Solution Sales Responsible (Senior Solution Manager) - PV & BESS
Lima, Perú
Corporation: HUAWEI. Chinese transnational (Fortune 500 Company, 1st String Inverters and 4th BESS Worldwide), global leader manufacturer of electrical and electronic solutions with annual sales of $118.2 Billion, presence in +170 countries and 36 years of foundation. Division: Digital Power. Key Responsibilities: ✔Senior Solutions Management for full PV + BESS Portfolio (utility, C&I and residential). Mostly focus on Utility scale. ✔Direct report in English to the Country Manager (international) & 1 Person under my charge. ✔Focus on utility scale design and quotation of solutions for projects: String-type Solar Inverters, LV/MV Transformer Station Containers , BESS container, On-grid Solar System with/without Batteries, Off-grid Solar System with Batteries (Microgrid), Industrial Communications, EMS, and PPC. ✔Creator of the Technical Proposal and the Commercial Solutions Proposal . ✔Technical and commercial presentations of products and solutions. ✔Product prescription/specification & solutions for End Users, EPCs and Designers. ✔Technical leadership and marketing for distribution channels. ✔Representation and presentation of solutions at trade shows, in-person or online events. ✔Monthly and annual product forecast for the Latin America (Mexico) and HQ (China) teams. ✔Advanced manufacturing management of strategic projects. ✔Use of product management software (SCT, PDM, Veritrade) and CRM sales (eSales). ✔Use of technical software (AutoCAD, PVsyst, Huawei Photovoltaic Plant, Huawei BESS Plant, DIgSILENT Power Factory, NASA). Achievements: ✔International representation of Huawei Digital Power Latin America for strategic customers in Dubai and Spain. ✔Outstanding Employee Award Winner in 2022 and 2023 during the company's most important local event. Award Winner of the 2025 LATAM Regional Contest across the entire solution management division. ✔Technical Solution & Architecture Design for strategic projects in LATAM region.

Technical Sales Representative - PV & BESS
Lima, Perú
Corporation: HUAWEI Chinese transnational (Fortune 500 Company, 1st String Inverters and 4th BESS Worldwide), global leader manufacturer of electrical and electronic solutions with annual sales of $118.2 Billion, presence in +170 countries and 36 years of foundation. Division: Digital Power Key Responsibilities: ✔Business Development Management for Peru (greater emphasis). ✔Direct report in English to the Sales Manager (international). ✔Sales Lead Generation. ✔Technical and commercial presentations of products and solutions. ✔Technical leadership and marketing for the distribution channel. ✔Design and quotation of products and solutions for projects (IEC standard): String-type Solar Inverters, LV/MV Transformer Station Containers (including LV Electrical Panels, LV Busbars, ONAN LV/MV Transformer, GIS MV Cell Cubicles and Auxiliary Power), Battery Energy Storage System (BESS, container), On-grid Solar System with/without Batteries, Off-grid Solar System with Batteries (Microgrid) and Industrial Communications. ✔Product prescription/specification & solutions for End Users, EPCs and Designers. ✔Product Management Support. ✔Use of product management software (SCT, PDM and Veritrade) and CRM sales (eSales). ✔Use of technical software (AutoCAD, PVsyst, Huawei Photovoltaic Plant). Achievements: ✔Development of Top Global Accounts, rapidly achieving Huawei's positioning in Peru. ✔1st Holistic Study of the Solar Inverter Market for On-Grid and Off-Grid Applications. ✔50% Faster design and solution for Mega Projects (>100MW).

Key Account Manager
Lima, Perú
Corporation: SIGNIFY (formerly PHILIPS LIGHTING) Dutch multinational (worldwide 1st in lighting), a global leading manufacturer of lighting solutions with annual sales of $7 Billion, presence in 70 countries and 128 years of foundation. Division: Professional Trade – Electrical Distribution Area: Sales Key Responsibilities: ✔Quotation, negotiation and sale closing of products and solutions (IEC standard): LED & Conventional Luminaires for Interior and Exterior Use (Highbays, Floodlights, Downlights, Panels, Street Lighting, Emergency), Accessories, and Lighting Control Systems (Internet of Things, IoT). ✔Direct report to the country Manager. ✔Direct Management and support for top channels. ✔Planning and Forecast of weekly, monthly and quarterly sales. ✔Technical-commercial presentations about products and solutions. ✔Use of CRM (Salesforce) and ERP (SAP) sales softwares. Achievements: ✔Negotiation and closing of channel´s contracts for total annual sales of $6.4 million, defining sales targets with12% increasing. ✔2.5% Increase in the sales margin of the entire portfolio in a channel through negotiation. ✔Improvement of the channel´s sales closing capacity due to commercial support, and above of all, in-depth technical support provided by my management. Project Sectors: Industry (Mining, Manufacturing), and Construction. Keywords: Ventas, Gerente de Cuentas Claves, KAM, Canales, Distribuidores, Luminarias LED, Sistemas de Control de Iluminación, KNX, DALI, Internet de las Cosas (IoT).

Product Specialist - Medium and Low Voltage Power Distribution
Lima, Peru
Corporation: ANIXTER JORVEX S.A.C. - ANIXTER American transnational (Fortune 500 Company), a global leading distributor of electrical (high, medium and low voltage), electronic (industrial automation, telecommunications, and security), mechanical (lifting and transport of minerals) and piping solutions with annual sales of $8.4 Billion, presence in 52 countries and 60 years of foundation. Division: Electrical and Electronic Solutions (EES) Area: Marketing Key Responsibilities: ✔Product management of: 1. LV Switchgears & Switchboards with Imported and National Enclosures with IEC, NEMA, ANSI, IEEE y UL standards: ABB, SIEMENS, GE, EATON, and CIRCUTOR. 2. LV and MV Busways with Al or Cu bars, hot galvanized steel, Al or cast resin housing with IEC, NEMA, ANSI, IEEE, and UL standards: EAE ELEKTRIK, EATON, POGLIANO BUSBAR, and MECANO-GONVARRI STEEL SERVICES. 3. MV Switchgears & Substations with IEC, NEMA, ANSI, IEEE y UL standards: ABB, SIEMENS, and GE. 4. MV/LV Transformation Substations with IEC, NEMA, ANSI, IEEE, and UL standards: ABB, GE, and WEG. ✔Solutions and technical-commercial support for all Business Divisions (nationwide). ✔Use of product management software (Veritrade). Achievements: ✔50% Increase in the quality of each commercial offer, which avoided future problems with sales margins, product types, and after-sales service. ✔10% Reduction in manufacturing cost of LV switchboards. ✔Participation of the company in megaprojects as a provider of complete power solutions thanks to my management and creation of the Medium and Low Voltage Package Solution (technical and commercial offers of MV substations, MV / LV transformers, LV busways, and LV switchboards). Project Sectors: Construction, Industry (Mining, Oil&Gas, Manufacturing), Infrastructure (including Healthcare and Telecommunications). Keywords: Product Manager, Gerente de Producto, Tableros, Ductos Barras, Celdas, Transformadores, Baja y Media Tensión.

Sales Champion - Busbar Trunking Systems
Lima, Peru
Corporation: ANIXTER JORVEX S.A.C. - ANIXTER Division: Electrical and Electronic Solutions (EES) Area: Marketing Key Responsibilities: ✔Product management of LV and MV Busways (Busbar Trunking Systems, Busducts) with Al or Cu bars, hot galvanized steel, Al or cast resin housing with IEC, NEMA, ANSI, IEEE, and UL standards: EAE ELEKTRIK, EATON, and MECANO-GONVARRI STEEL SERVICES. ✔Solutions and technical-commercial support for all Business Divisions (nationwide). ✔Use of product management software (Veritrade). Achievements: ✔The first person to lead the most complex electrical-mechanical solution in the entire company nationwide for all market segments. ✔Successful management working in parallel in positions of Outside Sales Executive and Sales Champion. ✔Job promotion as Product Specialist (Marketing) of the portfolio of medium and low voltage power solutions, due to my professional quality and experience. Project Sectors: Construction, Industry (Mining, Oil&Gas, Manufacturing), Infrastructure (including Healthcare and Telecommunications). Keywords: Product Manager, Gerente de Producto, Ductos Barras, Blindobarras, Electroductos, Canalizaciones Prefabricadas, Baja Tensión, Media Tensión.

Outside Sales Executive
Lima, Peru
Corporation: ANIXTER JORVEX S.A.C. - ANIXTER Division: Electrical and Electronic Solutions (EES) Area: Sales. Key Responsibilities: • Quotation, negotiation and sale closing of products and solutions (IEC standard): MV & LV Electrical Cables (INDECO - NEXANS, GENERAL CABLE - PRYSMIAN), LV Switchboards (ABB), LV Busways (EATON, MECANO - GONVARRI STEEL SERVICES), Cable Trays (BASOR ELECTRIC, MECANO GONVARRI STEEL SERVICES), LED Luminaires (SYLVANIA, HUBBELL LIGHTING), others. • Visit companies (end-user, supervisor, constructor, electrical designer, and electrical integrator) and construction sites (corporate buildings, malls, hotels, museums, etc). • Planning and Forecast of weekly, monthly and quarterly sales. • Technical-commercial presentations about products and solutions. • Use of CRM (CORE, Customers Opportunities Relationships Engagement) and ERP (SAM, Sales And Management) sales softwares. Achievements: • Big sales of electrical cables for more than $500,000 for one business opportunity and another, whose overpass $250,000 with excellent margin (10% more compared to the standard) for a new customer acquired by my management for a megaproject. • The first sale of emergency luminaires in the company, achieving the recognition of the general manager. • Job Promotion as Sales Champion (Marketing) of Busbar Trunking Systems Solution, due to my professional quality and experience. Project Sectors: Construction. Keywords: Ejecutivo de Ventas, Ingeniero de Ventas, Baja Tensión, Media Tensión, Cables Eléctricos, Tableros Eléctricos, Ducto Barras, Bandejas Portacables, Luminarias, Tomacorrientes, Canaletas Plásticas, Tuberías.

Sales Executive
Lima, Peru
Corporation: TICINO DEL PERU S.A. - LEGRAND GROUP French transnational (worldwide 1st in LV wiring devices, 3rd in LV power distribution, 2nd in Busways, and 1st in Cable Trays), a global leading manufacturer of electrical (medium and low voltage) and electronic (building automation and telecommunications) solutions with annual sales of $6.7 Billion, presence in 90 countries and 113 years of foundation. Division: Project Sales Area: sales Key Responsibilities: ✔Quotation, negotiation and sale closing of products and solutions (IEC standard): LV Switchboards (LEGRAND, BTICINO), Cable Trays (CABLOFIL), LV Busways (ZUCCHINI), MV/LV Dry TypeTransformers (ZUCCHINI), LV Sockets & Switches (BTICINO), Emergency Luminaires (LEGRAND), Lighting Control Systems (LEGRAND), others. ✔Sales management with channels. ✔Visit companies (end-user, supervisor, constructor, electrical designer, and electrical integrator) and construction sites (corporate buildings, malls, hotels, museums, etc). ✔Planning and Forecast of weekly, monthly and quarterly sales. ✔Technical-commercial presentations about products and solutions. ✔Use of CRM (Salesforce) sales software. Achievements: ✔Global and national recognition of my sales management with the PUCP project, awarded as a Legrand´s Reference Project for Peru with a complete portfolio of solutions (it was presented at Legrand´s Global Webpage and also, It is still broadcast on YouTube). ✔First big sale of the new lighting control system for a mega project, because of that, I was sent and trained in Legrand Chile (Santiago). ✔Big sales of electrical and data solutions, achieving the entrance of the brand in mega projects such as Banco de La Nacion, which is the tallest building in Peru (sales included the improvement of engineering design, and also, It is still broadcast as a Legrand´s Reference Project on YouTube). Project Sector: Construction. Keywords: Ejecutivo de Ventas, Ingeniero de Ventas, Baja Tensión, Media Tensión.

Inside Sales Trainee
Lima, Peru
Corporation: HONEYWELL PERU S.A. - HONEYWELL American transnational (Fortune 500 Company and worldwide 6th in industrial automation), a global leading manufacturer of industrial electronics (process automation, BMS, security), electrical (energy efficiency and low voltage), aerospace (turbines) and special material solutions with annual sales of $41.8 Billion, presence in 70 countries and more than 125 years of foundation. Division: Honeywell Process Solutions (HPS) Area: Sales Key Responsibilities: ✔Sales management with channels for products and solutions for Industrial Process Automation projects (Wired/Wireless Instrumentation, Controllers, Registers, and Actuators) and Building Management Systems BMS (Fire Control, Access, Intrusion, and CCTV). ✔Visit companies: end-user (office and industrial plant), constructor, automation designer, and automation integrator. ✔Administrative management of tender documentation (contests/bidding processes) for public and private projects. ✔Purchase Order Tracking. Achievements: ✔60% Increase in the attention and referral of end-users to channels for the sale of automation products. ✔Succesful supervision and management of the implementation of services (LV electrical installations, structured cabling, IP telephony, UPS and HVAC) for the company's new offices. ✔Succesful design of the integral content for the new website for Peru. Project Sectors: Industry (Mining, Oil&Gas, Manufacturing). Keywords: Ventas Internas, Automatización Industrial, Control de Procesos, Instrumentación, Sistema de Gestión de Edificios, Control de Accesos, Control de Intrusión, CCTV, Sistema Contra Incendios.
Education

✔ N°2 University in Spain. ✔ Top-tier Research Academic Excellence and Strong Strategic Partnerships with Industry. English keywords: Battery Energy Storage System (BESS), Power Conversion System (PCS), Battery Management System (BMS), Energy Management System (EMS), LV/MV Transformer Station, Power Electronics, Electrical Engineering, Battery Chemistry, LFP.
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