Jovana Ristic Marjanović
Head of Marketing @ Univerzal d.o.o. Novi Sad
About
As Head of Marketing at Univerzal d.o.o., my expertise lies in crafting and overseeing dynamic content marketing strategies that resonate with both B2B and B2C audiences. By blending digital innovation with time-honored offline approaches, our team has elevated brand presence and engagement across multiple platforms. My role encompasses a spectrum of responsibilities, from protecting trademarks to orchestrating influential marketing campaigns and collaborating with cross-functional teams. We have successfully aligned brand voice with compelling content, fostering robust partnerships and driving forward the company's market position.
Serbia
Novi Sad
Marketing & Advertising
Facebook Ads Manager, Advertising, Business Marketing, Digital Marketing, Product Marketing, Canva, Marketing, Direct Marketing, Singing, Acting, Music Management, Marketing Communications, Social Media Marketing, Human Resources, Economics, Project Management, Business Strategy, Event Management, Event Marketing Strategy, International Business Law
Experience

Head of Marketing
- Trademark and patent protection - Developing and overseeing the content marketing strategy - Set clear goals for the team -This job role includes the implementation of a digital: from content to promotion. - As a separate part of the digital strategy, I single out both B2B and B2C appearances on the official website. - Talent for writing in different styles comes as a handy tool for: * writing professional articles for newspapers that follow the industry, as well as scenarios for influence marketing and copy for different promotion channels. Collaborate with cross-functional teams to ensure content and promotion align with brand voice. - I still find offline marketing very effective in the digital age and am looking for a way to connect the two spheres through cooperation with: *The agencies and artists, cultural events organizers, associations for education (I often participate in designing events and organize educational workshops dedicated to children and their progress). - As for offline marketing campaigns: * I have been setting up marketing campaigns and slogans for Billboard positions, radio ads, etc. Overseeing the creation of content across various formats - collaboration with wholesale customers through consulting on social media presence and sales in their bookstores. -The marketing sector also participates in presentations, fairs, showrooms, and displaying goods. - Leading the complex process of purchasing, selling, and promoting the sale of textbooks for primary education. - Monitoring of the entire documentation during the process. - Communication with Publishing Houses in Serbia. - Work organization (from the terms of payment through the process control in the warehouse until the final stage - the delivery of the textbooks). - Maintaining complete communication with end consumers and schools, with the final goal of moving a product or service from the organization to the consumer.

Marketing Communications Assistant
MBr Taxi
Serbia

Marketing Manager
univerzal doo
novi sad serbia

Marketing Assistant
Univerzal doo
Jovana Ristic Marjanović's Contact Information
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