Josh O.
Research Manager @ FleishmanHillard
About
Hi there, I'm Josh! As an insights connoisseur with 6+ years of experience, I am passionate about delivering actionable recommendations to help brands improve their AI optimization, products, marketing, and content strategy. I have advised blue-chip clients such as TikTok, Johnson & Johnson, Google, and Subway, providing executive stakeholders strategy by leveraging social listening, survey data, and data analytics tools to segment and understand consumer preferences. Let's connect via DM! To reach me via email: jtokada@gmail.com
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United States
Market Research
GEO optimization, Customer Relationship Management (CRM), Social Media Analytics, Reporting & Analysis, Leadership Development, Public Speaking, Research, Project Management, Microsoft Office, Microsoft Excel, Microsoft Word, PowerPoint, Leadership, Customer Service, Management, Data Analysis, Client Relations, Strategic Planning, Market Segmentation, Market Analysis
Experience
Research Manager
FleishmanHillard
Research Consultant
Brandwatch
Los Angeles Metropolitan Area
» Managed market research projects to bolster major brands (i.e. TikTok, Johnson & Johnson, New York Times, and Subway) with actionable insights for competitive intelligence, product development, marketing, content strategy, and more » Oversaw the work of analysts and contractors » Diluted big data through segmentation to offer key insights on consumer preferences and public, online conversation » Expert understanding of social media metrics & conversation with regular in-depth analysis of data from Twitter, Facebook, Instagram, Reddit, and other platforms » Certified Brandwatch social listening researcher with expert-level use of the software
Research Manager
GovExec
Los Angeles Metropolitan Area
» Managed a team of three and client-facing research projects in GovExec's B2B market intelligence practice » Led the largest-available public sector market research study; analyzed data, built reports, & consulted Fortune 100 (i.e. clients including Google, Salesforce, Verizon, and Accenture) executives on their business strategy » Built operational strategy for the team to improve deliverable value & speed » Conceptualized & brought a new product to market, strategizing & actualizing revenue growth for the research team » Designed, executed, & analyzed surveys & interviews with C-suite executives/SMEs, identifying market opportunities & generating sales leads & thought leadership for Fortune 100 companies » Led Fortune 100 companies' media briefings as the subject matter expert on the government market » Awarded a company-wide, recognition award for my contributions to the firm and its partners
Senior Research Analyst
GovExec
Washington D.C. Metro Area
Research Analyst
GovExec
Washington, District of Columbia, United States
Anti-Money Laundering (AML) Analyst
Protiviti
Washington D.C. Metro Area
AML investigation consultancy for a major global financial institution. This was a strictly temporary position.
Marketing Program Director
Madison House | Charlottesville, VA
Education
University of Virginia
Double Major: Foreign Affairs and Sociology
Graduated with a B.A. from the Woodrow Wilson School of Politics. On the Dean's List for several semesters. Quantitative Courses: Graduate-level course in Excel data wrangling | Applied Graduate-level Public Policy Econometrics | Budgeting & Economic Policy | Economic Globalization | Applied Sociological Research | Social Statistics | Economic Perspective of Health Policy | Introduction to Computer Science Activities: International Rescue Committee | Madison House HELPline | Cashier, Harris Teeter| Virginia Review of Politics | Writer, Cavalier Daily | HackCville | Acapella (New Dominions)
Josh O.'s Contact Information
Phone
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