Josh Katinger

- Leading product strategy and discovery for LucidLink’s AI and agentic product line, focused on how AI agents can work securely with large, live, shared, and permissioned files. - Partnering with engineering to rapidly prototype and test new workflows built on LucidLink’s cloud file system, Developer Platform, APIs, and SDKs. - Working directly with customers, developers, and technology partners to identify and validate valuable agentic use cases. - Translating customer feedback, technical experimentation, and market research into product direction and roadmap priorities. - Focusing initially on media and entertainment, where teams work across massive, constantly changing files and distributed production environments. - Helping shape LucidLink’s AI product narrative through demos, writing, customer conversations, and developer engagement.

Helping SMBs with product strategy, go-to-market, and services including: - SaaS product management consulting - helping decide what to build next - Web presence development, optimization, and management - Paid & natural search marketing campaigns (including Google Grants)

- Leading the cross-platform data infrastructure strategy: building scalable, secure data flows and integration patterns that power customer use cases. - Driving the post-MVP growth of Intellistack’s Streamline platform, evolving it into a secure, scalable automation backbone for enterprise healthcare and other highly regulated industries. - Partnering with executive leadership on platform strategy and go-to-market planning, keeping integration investments aligned with what actually moves the commercial needle and supports long-term scale. - Defining platform-level requirements to enable AI-driven workflows, with a sharp focus on secure data handling, auditability, and flexible integration across product areas. - Mentoring peers on applying AI thoughtfully within the PM function, and helping expand their understanding of the platform’s data infrastructure and integration capabilities. - Working directly with sales, enterprise customers, and solution teams to ensure platform capabilities match real-world integration needs, reducing friction, accelerating adoption, and feeding insight back into the roadmap.

- Leading the development of the Data Fabric for Intellistack’s next-generation “Streamline” platform - a zero-data-retention-architecture platform, purpose-built for deep, secure, and scalable process automation. - Driving integration strategy: from complex custom data integrations to event-driven iPaaS workflows - all designed for AI compatibility and extensibility. - Partnering with engineering and design to deliver the platform MVP and launch at HIMSS 2025, introducing Streamline to the healthcare market as Intellistack’s most ambitious product in years. - Translating enterprise integration needs into platform-level architecture, enabling future growth across regulated industries and complex data environments. - Owning the integration feature lifecycle from 0 to 1 across all phases of the SDLC — from discovery and validation to design and delivery — with roadmap alignment to in-platform AI automation agents. - Collaborating cross-functionally across EPD, security, and commercial teams to ensure the integrations ecosystem supports both developer and business user needs. - Awarded Most Significant Contribution - Product & Engineering, 2024

- Collaborated cross-functionally to launch Formstack’s first AI-powered feature — an AI Document Template Generator powered by an LLM to accelerate onboarding and increase early product adoption.

- Managed the Document Generation product line, accounting for approximately 21% of the global ARR. - Reoriented the product roadmap to align with strategic corporate objectives, focusing on features that drive business growth. - Participated in the agile development process as a member of the EPD (Engineering, Product, Design) trio, leading the ongoing development and refinement of the Documents product to meet market demands and customer needs. - Instituted a customer listening program with customers and partners (implementation consultants) to understand product use paradigms, strengths, weaknesses, and inform the strategic roadmap. - Initiated and implemented new business health metrics and tracking methodologies for the Document Generation products, significantly enhancing data-driven decision-making processes.

- Spearheaded the introduction of the PM role within the Marketing Operations Engineering team, overseeing the Arke Kafka Messaging platform that synchronized customer data with third-party marketing tools. - Played a pivotal role in establishing seamless communication channels between the company's core application and MarTech tools, including CRM, marketing automation, and in-product messaging. - Conducted ongoing end-user research, translating findings into actionable insights meticulously documented in ProductBoard to guide future enhancements. - Shifted the team's focus from ticket output to an outcome-driven approach, defining success by implementing product-focused, measurable KPIs that tracked metrics like data volume and latency.  - Led a cross-functional steering committee that selected and integrated a Customer Data Platform (CDP) to ensure seamless connectivity with customer-facing preference centers and 3rd party MarTech tools. - Orchestrated the successful rollout of the "HTTP Connector," bridging the Kafka event stream with the CDP for enhanced data integration. - Led efforts to enhance documentation and results analysis, introducing "Changelogs" for new releases and "Resultslogs" to showcase ROI and critical insights. - Collaborated with the Engineering Manager to drive the Agile development process and regular sprint activities.

- Supported the acquisition of E-Nor by Merkle | Cardinal Path, a marketing data and analytics consultancy, enhancing marketers' capabilities with first-party data insights. - Made significant contributions to establish a premier Google partnership for the value-added resale of the GMP. - Managed an enterprise software sales team,  overseeing multimillion-dollar annual license product renewals. - Spearheaded end-to-end efforts for Request for Proposal (RFP) responses, ensuring seamless execution. - Supervised a team consisting of multiple direct reports, actively engaging in various partnership sales opportunities, including deals and collaborations with sister agencies within the Dentsu Network. - Established a sales operations team responsible for managing $14M in annual software license renewals. - Directed go-to-market strategies for Enterprise Analytics University (EAU).

Recruited to be a Product Manager, however transitioned to manage a marketing team for this global digital analytics and marketing optimization consulting firm enabling medium to large companies to become data-driven. Promoted SaaS analytics product, web-based training platform and consulting services. Oversaw a team of multiple direct reporting sales professionals, supporting sales calls, deal structure, and opportunity closing. Managed multiple business deals from initial outreach to closure. - Oversaw go-to-market efforts for E-Nor's Enterprise Analytics University (EAU). - Assumed management of and P&L responsibility for consolidated Sales and Marketing team. - Assisted CEO in preparations for and execution of sale of company to Dentsu Network.

- Developed and executed product strategy, optimizing the customer journey and improving user experience for an API-powered SaaS platform, enabling automated data imports from various marketing tools. - Managed a feature roadmap and backlog, incorporating valuable insights from customer feedback, and prioritized feature development by assessing potential business impact against resource constraints. - Created interface specifications, wireframes, and front-end designs, while also providing sales enablement materials, conducting product demonstrations, and ensuring the smooth operation of the sales pipeline. - Orchestrated the wireframing, prototyping, and design, as well as supervised the development, quality assurance, and launch of ShufflePoint's Enterprise Admin Console for Google Analytics, a pivotal new product. - Successfully onboarded multiple net-new enterprise customers, surpassing Year-1 revenue targets by  implementing new query language features that boosted customer conversion from free to paid subscriptions

- Managed the acquisition of Accession Media, integrating it into LSC Marketing Group as a division. - Led the digital group within LSC Marketing Group with oversight of P&L and multiple direct reports. - Evaluated and managed various MarTech tools, including ESP, CRM, CMS, CDP, and marketing automation. - Developed and marketed tailored product and service suites to meet client requirements, specializing in web application design, development, and internet marketing as a consultancy. - Oversaw website maintenance and analytics, executed paid search, SEO, and email marketing campaigns. - Conceptualized and executed the Racing Results Database for Fox's Speed Channel, from wireframes to rollout. - Managed the platform as an outsourced service for two years, overseeing an offshore data entry team, interface improvements, and platform maintenance.

- Founded and managed agency specializing in web application design, development, and internet marketing with a focus on product management and analytics. - Managed paid search, SEO, and email marketing campaigns. - Oversaw end-to-end customer acquisition: from sales to collections. - Led the creation and rollout of Racing Results Database for Fox's Speed Channel, from concept to quality assurance. - Hosted and continually improved client platforms, managing an offshore data entry team and ensuring platform maintenance.