Joseph Casiano
Digital Marketing Specialist @ EDLON Fluoropolymers
About
A rising Marketing Specialist and writing enthusiast who blends creativity, strategy, and data to deliver measurable marketing impact. Thrives in collaborative, fast-moving environments where marketing drives growth, storytelling builds brand trust, and creativity fuels success. Adaptable, curious, and committed to commercial success! Joseph's Tools and Platforms: Microsoft Office | Google Workspace | Google Analytics | WordPress | Adobe Creative Cloud | Canva | ChatGPT | Microsoft Copilot | Salesforce Specializes in: Writing and Editing | Storytelling | Campaign Strategy and Execution | Cross-Functional Collaboration | Brand messaging | Customer Engagement | Adaptability | Learning Agility | Pipe-Separated Lists
United States
Exton
Marketing & Advertising
Digital Marketing, Content Strategy, Marketing Strategy, Social Media Marketing, Brand Development, B2B Marketing, Data Analysis, Cross-functional Collaborations, Media Production, Storytelling, Adobe Creative Cloud, AI for Marketing, Creative Problem Solving, Writing, Copy Editing, Project Management, Advertising, Video Editing, Performing Arts, Microsoft Word
Experience

Digital Marketing Specialist
Avondale, Pennsylvania, United States
Expands brand presence and deepens customer engagement by designing and executing integrated marketing strategies, creating high-value B2B content, and leading company participation in industry conferences. Provides insights and performance analysis that influence leadership decisions and guide marketing priorities to drive growth and bolster brand loyalty.

Production Assistant/Digital Media Specialist
Phoenixville, PA
●Directed production teams and ensured timely delivery of high-quality creative assets across campaigns. ●Delivered actionable insights to executives, shaping media and marketing direction. ●Drove a 77% increase in Reach, 34% increase in Clicks, and 36% increase in Page Likes for the Voxipop platform through data-driven content strategies.

Guest Adviser
King of Prussia, PA
● Ensured customer satisfaction through informed, courteous, and personalized assistance. ● Secured sales from Spanish-speaking customers that would have otherwise been difficult or impossible to obtain. ● Demonstrated strong time-management and multitasking capabilities by quickly transitioning between sales initiatives and store upkeep.

Earlier Experience
Independent and Internship Roles
Greater Philadelphia
Gained early experience through freelance and internship roles in media production, digital content creation, and theatre. Developed foundational skills in storytelling, analysis, collaboration, and presentation that serve as the backbone of my creative, strategic, and audience-focused approach to marketing.
Joseph Casiano's Contact Information
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