José Mollet Barros
EMEA Sales Leader @ PandaDoc
About
I’m a sales leader focused on building and scaling high performing B2B SaaS teams across EMEA. At PandaDoc, I lead sales execution across multiple European markets, with responsibility spanning hiring, coaching, pipeline generation, forecasting discipline and regional performance.My work sits at the intersection of sales execution and go to market strategy. I partner closely with Marketing, Product and RevOps to ensure our GTM approach reflects the realities of the European market, particularly around localization, data residency and regional customer needs.A key part of my role is helping teams operate with clarity and accountability across complex multi country environments. This means building strong territory ownership, establishing repeatable sales motions and ensuring consistent execution as the business continues to grow across EMEA. My experience spans enterprise sales, partnerships, market development and regional leadership, giving me a broad perspective on how high growth SaaS companies scale internationally.
Portugal
Lisbon
Information Technology & Services
Outbound Sales, Enterprise Technology Sales, Digital Transformation, Cross-functional Collaborations, Sales Leadership, Europe, the Middle East, and Africa (EMEA), Go-to-Market Strategy, Revenue & Profit Growth, International Expansion, Prototyping, Scalability, Return on Investment, Product Launch, Performance Testing, Business-to-Business (B2B), Software as a Service (SaaS), Direct Sales, Sales, Gestão, Vendas
Experience

EMEA Sales Leader
Europe
Lead PandaDoc’s sales execution across EMEA, overseeing regional performance across multiple European markets including DACH, Benelux, Iberia, France and UK&I. My focus is on driving sustainable revenue growth while building a disciplined and high performing sales organization across the region. This includes hiring and developing talent, strengthening pipeline generation, improving forecasting discipline and ensuring each market operates with clear ownership and accountability. I work closely with Product, Marketing and RevOps to align PandaDoc’s go to market strategy with the realities of the European market, particularly around localization, data residency and regional customer needs.

Prototype Sales Manager – Market Development & Product Validation
Lisboa, Portugal
Joined PandaDoc to support the early commercial development of EMEA while helping validate market adoption of several new product capabilities across global markets. The role combined regional market development with hands on product validation, working closely with Product, Marketing and GTM leadership to test positioning, pricing and adoption of new offerings with customers across multiple regions. This included early commercial validation of capabilities such as PandaDoc Notary and API consumption based offerings. Several initiatives tested during this phase later became high value components of PandaDoc’s global revenue engine and are now widely adopted across international markets. The role required strong cross functional collaboration, translating customer feedback into actionable insights for Product teams while helping shape how new capabilities were brought to market.

Director of Partnerships & Strategic Alliances
Grande Londres
Joined IPXO to establish and lead the company’s partnerships and strategic alliances function, focused on expanding the ecosystem around its IP address marketplace and unlocking new commercial opportunities through collaboration. My role involved identifying and developing relationships with infrastructure providers, technology platforms and strategic industry partners that could accelerate product adoption and expand IPXO’s reach across global markets. I was responsible for defining the partnership strategy, negotiating commercial agreements, and working closely with Product, Marketing and Sales teams to ensure alliances translated into tangible business outcomes. The work focused on building the early foundations of IPXO’s partner ecosystem while positioning the company within a broader network of infrastructure and technology providers.

Senior Account Executive – CRM & Revenue Platforms
Lisboa, Portugal
Responsible for managing Salesforce relationships with businesses in Portugal, working with organizations looking to modernize their customer engagement and revenue operations through the Salesforce platform. The role involved leading complex sales cycles across multiple solution areas including CRM, Quote to Cash, Marketing Automation, Digital Communities and Commerce. I worked closely with customers to understand their business objectives and position Salesforce as a platform to support growth, operational efficiency and digital transformation. A key part of the role was orchestrating Salesforce’s broader ecosystem of resources, including solution engineers, partners and product specialists, to design and present tailored solutions aligned with each customer’s strategic priorities. Responsibilities included managing the full sales cycle from opportunity development through to commercial agreement, building executive relationships within customer organizations and ensuring strong alignment between proposed solutions and measurable business outcomes.

Regional Sales Manager - Europe
Lisboa, Portugal
Fortrevo was a low code implementation partner focused on delivering enterprise digital transformation projects built on B2B SaaS platforms. I was brought in to establish the company’s sales motion and drive new business across the region. This meant building a proactive outbound strategy, identifying target accounts, and creating a repeatable approach to pipeline generation in a consulting driven sales environment. My work focused on opening new opportunities with organizations looking to accelerate digital transformation through low code solutions. This required navigating complex stakeholder environments and translating technical implementation capabilities into clear business outcomes for customers. Alongside new business development, I helped shape how the company approached commercial growth, refining messaging, targeting, and sales execution to support more consistent revenue generation.

Account Executive
Lisboa e Região
Led complex sales cycles for the OutSystems low code platform, working with organizations looking to modernize application development and accelerate digital innovation. The role involved engaging senior technical and business stakeholders, positioning the platform across multiple use cases and orchestrating the broader sales ecosystem including solution engineers, partners and customer success teams. Responsible for managing opportunities from initial qualification through to negotiation and close, helping organizations adopt the platform to deliver applications faster and with greater operational flexibility.

Corporate Account Manager
Lisbona
Promoted into a commercial sales role responsible for managing corporate accounts and driving adoption of the OutSystems platform among mid market organizations. Focused on developing relationships with business and technology leaders to identify opportunities where low code development could accelerate application delivery and support digital transformation initiatives. Managed the full sales cycle from opportunity development through to commercial agreement while collaborating closely with solution engineers and partners to design solutions aligned with customer requirements.

Sales Development Representative
Grande Londres
Joined OutSystems as part of the sales development organization focused on identifying and creating new opportunities with organizations exploring low code application development. The role centered on proactive outbound prospecting, engaging senior stakeholders within target accounts and qualifying opportunities for the sales team. This involved understanding customer challenges around application development and digital transformation, and positioning the OutSystems platform as a potential solution. Consistently generated qualified pipeline through targeted outreach, working closely with account executives to convert early stage interest into active sales opportunities.
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