Jose Herrera

I am a passionate and driven leader who focuses on empowering my team of 200+ talented individuals as well as delivering results for our company and bringing value to our clients. I am not afraid to tackle a challenge and am continually looking for new ways to grow and learn. From reading and studying about the industry to exposing myself to people from an array of backgrounds, I believe that we each have an opportunity to be proactive in mastering our craft and expanding our capacity. I specialize in food and beverage distribution, expertly connecting emerging and established brands with the right audiences across the United States. Over the past 5 years, I have driven significant sales growth and enhanced profitability, positioning our company as a key player in the market. Looking ahead, my focus is on developing innovative strategies to further expand Ethnix Group's reach and profitability, while strengthening our role as a vital link between Latin America and the U.S., enhancing our capacity and efficiency in this dynamic industry.