
John Sotelo
Senior Art Manager @ PJCC - Peninsula Jewish Community Center
About
I’m a multidisciplinary Graphic Designer who brings ideas to life across advertising, marketing, and packaging. With deep expertise in Adobe Creative Suite—from Illustrator and InDesign to After Effects and Photoshop—I merge sharp typography, thoughtful layout, and strategic branding into work that connects. My toolkit spans motion graphics, UI design, email design, print, video editing, digital campaigns, and social-first creative, and I’m continuously leveling up with emerging tools like Adobe Firefly and ChatGPT to create smarter, more dynamic visual experiences.
United States
San Francisco Bay Area
Marketing & Advertising
Creative Executions, Presentations, Event Designing, Visual Design, Graphic Design, Illustrator, Customer Service, Project Management, Sketching, Illustration, Advertising, Vector Illustration, Digital Illustration, Packaging, Graphics, Layout, Logo Design, Art Direction, Art, Posters
Experience

Senior Art Manager
United States
• Design for print and digital. This includes but not limited to all campus collateral of all types and sizes, social media, email graphics, animated banners, UI/UX, and digital display ads. • Manage and train artists in various programs and techniques to ensure quality control and consistency in the department. • Project manage marketing requests from colleagues by organizing timelines and expectations while working closely with the the Chief Marketing Officer, colleagues, and the marketing team. • Work with different vendors on and off-site on projects ranging from large format printing, posters, business cards, direct mail, etc. • Evolve the PJCC brand to have it consistent throughout all departments. • Work efficiently, effectively, and independently or as a team to complete assignments in a fast-paced environment with multiple competing tasks and demands, tight deadlines, unexpected delays, revisions, and changing priorities.

Senior Graphic Designer
• Develop print and digital collateral that include items such as websites, motion graphics, email templates and marketing campaigns, banner ads, advertising, promotional items, flyers, publications, billboards, etc. This includes designing, editing, storyboarding as well as troubleshooting .• Take brand concepts, client related issues and goals and determine best way to get the message across the campaigns • Collaborate with fellow employees in the creative process to come to the best possible solution. • Work with other departments such as Account Service and other designers to conceptualize and execute creative solutions that can be translated across various platforms • Keep up to date with new digital and print design trends, platforms and technology

Art Director/Graphic Designer/Production Artist
• Color Separation • Design for screen printing, promotional items and embroidery • Correction of client files • Creating digital proofs for client approval • Color correction and production work using Adobe Illustrator, Corel Draw and Photoshop • Working with clients to design and implement designs and logos based on their needs • Meeting client and company deadlines for orders

Art Director
The Box Co-op
Designed custom boxes in CAD software to make them work 3 Dimensionally. Designed and corrected client files for packaging and creating digital and physical proofs. Catalog design/Web Design. Created digital and physical proofs for client approval. Designed logo identities and created custom graphics for various box styles. Design, color correction and production work using Adobe Illustrator and Photoshop. Trained the art department in various applications. Worked closely with vendors and clients. Managed the art department.

Freelance Product Artist
Designed learning materials using various programs, such as Illustrator and Quark Express. Designed packaging for products that were delivered to various learning centers. Designed and Created Layouts for various products based on Art Direction. Created clipping path for photography in preparation for color correction.

Graphic Designer/Marketing and Promotions
• Collaborated directly with the Directors of the Intramural and Recreation departments to find the best solutions to promote various programs • Designed the graphics for apparel and promotional materials for various school activities

Animation Intern
Peanutworm Productions
• Interned on the feature film Spongebob Squarepants: The Movie • Learned the basic skills of storyboarding for animation
John Sotelo's Contact Information
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