johnson lu

freelance writer

About

I am currently a student at the University of Technology, Sydney in my 2nd year of a Bachelor of Arts in Communications. Before enrolling in my current degree I had completed an Advanced Diploma of Commercial Arts in Interactive Media at the Commercial Arts Training College (CATC). I possess both an analytic and creative approach to projects, and while I truly do enjoy design, I knew I wanted more. During early 2012, shortly after I graduated from CATC, I discovered the world of remote working and online marketing. Working as a freelance writer and starting my own business has taught me a lot, which I can bring into my future endeavours. I also started a blog called Design Handbook (http://www.designhandbook.net) which is where I discovered my passion for communication, marketing and content production. Right now I hope to break into the online marketing/PR/communications industry and am looking to learn new things and improve my existing skills.

Country

australia

City

sydney

Industry

design

Skill

graphic design, web design, photography, videography, writing, copywriting, seo copywriting, social media blogging, social media marketing, social media strategist, online marketing, digital marketing, illustrator, indesign, logo design

Experience

graphics designer

digital empire

2011-3 - 2011-4 · 2 mos

Helped the marketing team by creating visual assets for web and print.

freelance writer

johnson lu

2012-2 - Present · 14 yrs 7 mos

Started my own freelance writing business during 2012 where I produced written content for various different clients.

content manager

proadviser

2015-6 - 2015-8 · 3 mos

Head of content management at ProAdviser. I worked across multiple digital streams to increase traffic and exposure to ProAdviser. Content marketing campaigns, SEO optimisation, social media and outreaching to other industry leaders were part of the daily duties. Also produced and curated the content needed for ProAdviser's marketing campaigns.

public relations and marketing assistant

tma consolidated

2014-7 - 2014-8 · 2 mos

Spent a little over a month interning at TMA Consolidated. Learnt how a PR and marketing agency operates and also created some work for their clients. Worked with a wide of clients including those involved in fitness, health, lifestyle, beauty, finance and many more.