John Kiragu

Responsible for; product development and sales and marketing.

Served as a sub region manager in Kirinyaga region, Meru region and as a coffee specialist in Kiambu,muranga and Machako. Spearheaded new product development initiatives in the lower Mt Kenya region, contributing to increased sales and market expansion. Drove regional sales growth through effective sales strategies and collection management. Empowered farmers and stockiest through the planning and execution of comprehensive training programs on agricultural practices and product usage. Ensured successful project implementation by planning and supervising the activities of Field Technical Assistants (FTAs).

Enhanced farmer knowledge and productivity by providing training on proper product usage and spraying techniques. Showcased product effectiveness through engaging product demonstrations for potential customers. Boosted sales growth by conducting targeted stockiest visits and developing strong customer relationships. Maintained accurate customer and farmer records to ensure efficient communication and service delivery. Streamlined operations by collecting orders and payments on behalf of the company.

Equipped farmers with essential knowledge by delivering training sessions on product usage and spraying techniques, leading to improved agricultural practices. Promoted product adoption through impactful product demonstrations for farmers in the Nyahururu region. Contributed to company revenue growth by efficiently collecting orders and payments from customers.

Oversaw all aspects of chemical and fertilizer application on the farm, ensuring optimal crop health and yield. Led a team of spray personnel to ensure safe and efficient application of chemicals, maximizing crop protection and minimizing environmental impact. Maintained strict adherence to mixing protocols for both chemicals and fertilizers, verifying the use of correct rates and types for targeted needs. Optimized team performance through effective labor allocation and management of spray personnel and equipment. Conducted fertilizer trials and crop analyses to determine the most effective fertilizer requirements for different crops on the farm.

Implemented comprehensive crop health protocols through scouting and crop inspections, identifying potential problems early on. Ensured optimal soil health by conducting soil sampling and implementing effective soil nutrient management practices. Prioritized worker safety and well-being by adhering to health, safety, and hygiene protocols. Minimized post-harvest losses through proper handling techniques, preserving crop quality and maximizing yield. Promoted water conservation by analyzing and implementing efficient irrigation methods for water collection and storage. Developed a strong understanding of integrated pest and disease management (IPDM) strategies, contributing to a sustainable approach to crop protection. Gained practical experience in applying spray techniques for weed control and managing crop pests and diseases.