john kessell

vice president marketing

About

VP Marketing at CBT Supply / SMARTdesks

Country

united states

City

pikesville

Industry

furniture

Skill

marketing, social media marketing, seo, advertising, web design, furniture, photoshop, interior design, new business development, video, strategic planning, social media, music, photography, b2b, public relations, space planning, woodworking, trade shows, copywriting, video production, sales, space planning, digital marketing, web marketing, editorial, adobe creative suite, product development, online marketing, email marketing, marketing strategy, online advertising, brand development, e commerce, integrated marketing, marketing communications, marketing management, website development, product design, furnishings, budgets, graphic design, direct marketing, social networking, newsletters, lead generation, google analytics, illustrator, web analytics, google adwords

Experience

vice president creative director

rpi advertising

1983-1 - 2004-1 · 21 yrs 1 mo

Creative Director, primary copy writer, photography, video production, music jingles, music performance, public relations, print advertising, web design, trade show and events, direct response advertising, B2B advertising.

drummer

joyride

1998-6 - Present · 28 yrs 4 mos

assistant conductor, drummer

powerhouse big band

1997-6 - Present · 29 yrs 4 mos

drummer

powerhouse rje big band caliente thom reyes caesar ulsano george spicka

1996-1 - Present · 30 yrs 9 mos

Musician at large for big band and small group jazz, musical theater, old school funk, soul and R&B, Latin and more.

vice president marketing and creative director

smartdesks

2004-1 - Present · 22 yrs 9 mos

I team with the president, who is a marketing genius and creative force, to produce the branding, advertising and marketing tools for the company. As the president drives the product development to respond to ever changing market demands, I develop the content for the web-based marketing model. My skill set includes writing, photography, PhotoShop, video, music, and web design. I work with a team of IT, product designers and engineers, interior designers, database mavins, SEO marketers and web designers to develop and produce the creative for marketing, service and product installation. I am blessed to serve this amazing team.

vice president marketing

cbt supply smartdesks

2004-1 - Present · 22 yrs 9 mos

Creative Director for marketing in all media. In house agency for SMARTdesks, providing photography, web design, copy, scripts, public relations, feature editorial writing, video production, post-production. Networks with services for SEO, social media marketing, enterprise web systems.

Education

university of iowa

washington high school (washington, iowa)

towson university

fine art

1980-1 - 1983-1 · 3 yrs 1 mo

university of iowa

music

1972-1 - 1977-1 · 5 yrs 1 mo

Played in regionally famous band This Side Up with Uof I alumni: Greg Hilfman, Don Edelbrock, Rob Napolitano, Steve Farris, David Green Activities and Societies: Hawkeye Marching Band, Jazz Band, Percussion Ensemble