John Dawes
Editor
About
John has been working at the Ehrenberg-Bass institute for over 20 years. His main interests are (1) the effects of price promotions, (2) market structure analysis, and (3) repeat-buying loyalty. John conducts market research and analysis projects for industry. Personal website: http://johndawes.info/
Australia
Greater Adelaide Area
Marketing & Advertising
Pricing, Pricing Strategy, Competitive Analysis, Brand Loyalty (repeat-purchase loyalty), Marketing Strategy, Consumer Behaviour, Marketing Communications, Quantitative Research, Brand Management, Market Analysis, Marketing Research, Data Analysis, Business Strategy, Qualitative Research, FMCG, Market Research, Brand Equity, Strategy, Analysis, Management
Experience
Editor
Journal of Empirical Generalisations in Marketing Science
Adelaide, South Australia, Australia
Senior Researcher
Ehrenberg-Bass Institute for Marketing Science
Senior Researcher
University of South Australia
Associate Editor
European Journal of Marketing
Education
University of South Australia
Marketing
University of South Australia
John Dawes's Contact Information
Phone
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