Johanna Fic
Engagement Director @ Salesforce
About
I am a strategic technology leader with over 13 years of experience directing complex, large-scale software programs. My focus is on translating ambitious business vision into actionable technology roadmaps and driving digital transformations that deliver measurable ROI. Most recently, as a Director at Salesforce, I specialized in steering massive digital transformations. My background is defined by the ability to manage complexity - whether that means leading a global cross-functional team of 240 practitioners, overseeing strategic contracts exceeding $83 million, or driving multimillion-dollar portfolios for global communications and media giants. I am passionate about leveraging innovation to improve customer and employee experiences. I thrive in roles requiring deep strategic leadership and the stewardship of high-value, cutting-edge solutions like GenAI and Agentforce. Core Competencies: * Strategic Leadership: Enterprise Program Direction, $83M+ Contract Negotiation & Management. * Scale & Agility: Leading distributed Agile transformations with 240+ professionals. * Technology: Salesforce (Certified Administrator, App Builder, Omnistudio), GenAI / Agentic AI.
Canada
Vancouver
Computer Software
Digital Transformation, Strategic Leadership, Salesforce.com, Artificial Intelligence (AI), Strategic Planning, Business Process Improvement, Executive-level Communication, Contract Negotiation, Vendor Management, Program Management, Budget Management, Financial Modeling, Change Management, Cross-functional Team Leadership, Technology Consulting, Technology Roadmapping, Customer Relationship Management (CRM), Configure Price Quote (CPQ) Software, Salesforce.com Implementation, Salesforce Communications Cloud
Experience

Engagement Director
Vancouver, British Columbia, Canada
As a Director within Professional Services, I drove digital transformation for our largest clients in the communications and media sector. My tenure at Salesforce was defined by rapid growth, where I advanced from Manager to Director by consistently demonstrating the ability to navigate complexity and scale. I was responsible for the stewardship of massive-scale technology programs, orchestrating the efforts of up to 240 cross-functional team members to align technology execution with high-level business goals. My role involved more than just oversight. I negotiated and managed the lifecycle of $83M+ contracts and piloted cutting-edge innovations, such as the implementation of GenAI and Agentforce to drastically reduce time-to-serve. My focus was on building resilient, agile teams and translating vision into ROI, ensuring that even the most complex multi-year programs were delivered with precision and operational excellence.

Delivery Manager, Customer Success
Vancouver, British Columbia, Canada
As a Delivery Manager with Vlocity (acquired by Salesforce), I operated at the intersection of sales and execution. I was responsible for both selling professional services engagements and ensuring the successful delivery of industry-specific cloud solutions. I served as a strategic advisor to my clients, influencing key architecture decisions to future-proof their technology roadmaps for the long term. Recognizing the need for scalability, I led a center of excellence that established best practices and published reusable assets, successfully expediting similar implementations within the communications sector. Additionally, I focused on organizational growth by planning and facilitating onboarding training for global new hires.

Technology Consulting Manager
Chicago
During my tenure at Deloitte, I specialized in developing technology strategies and leading complex implementations across the Consumer Products, Public Sector and Energy sectors. My specific focus was on transforming customer and employee service operations using the Salesforce platform. I managed teams of 15-20 professionals, coordinating efforts between US-based onsite leaders and India-based offsite developers through all phases of the software lifecycle. I pride myself on being a "fixer" and a strategist. I often took ownership of distressed programs - such as a failing CPQ implementation - to adjust the delivery approach and repair client relationships. Beyond execution, I served as a strategic advisor, proposing technology roadmaps that were adopted to, for instance, operationalize the long-term sales vision for a major Oil & Gas client.

Summer Intern
viasto GmbH
I restructured viasto's sales processes and the Customer Relationship Management database. I researched and drafted a chapter on market competitors in the company's business plan.

Summer Intern
During my internship, I drafted the non-profit organization’s financial policy which was adopted by board and management to continue facilitating international relations and diversity in Indiana. I also researched and solicited 50 potential sponsors for the organization’s annual banquet.
Education

Business Economics and Public Policy
My majors were Business Economics and Public Policy, concentrating in Economic Consulting, and International Business. I minored in French. During my studies, I was a member of the IU Hutton Honors College and the Kelley School of Business Honors Program. I received a full-ride scholarship for academic excellence and conducted research in marketing under Dr. Adam Duhachek’s supervision. I studied abroad in Rouen, France for a semester and served as Vice President of the Kelley Retail Association, connecting Kelley School of Business students with professionals in large Retail firms.
Johanna Fic's Contact Information
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