Jocelene Kwan

Babylist is the premier platform for expecting and new parents. We’re rapidly transforming the Baby landscape and have become the go-to solution for millennial parents. In 2020, over $800m in gifts will be given on the Babylist platform. I built and managed the Finance & Accounting, People Ops, Ecommerce Supply Chain Operations, and Merchandising & Planning functions.

Weddington Way is a social shopping platform and apparel brand focused on bridesmaid dresses, acquired by Gap Inc in December 2016. As a member of the leadership team, I was responsible for all business strategy, budgeting, and new growth opportunities. I owned budgeting, long-range planning, business reporting as well as act as key thought partner and project manager for the leadership team. Achieved: • Development and codification of brand mission and values • +100% YOY revenue growth • High customer conversion and satisfaction: +75% surveyed customer purchase intent; 80+ NPS • Interviewed, hired, and onboarded new HQ team members

Core manager in McKinsey’s Consumer practice focusing on retail and consumer clients across Strategy, Marketing & Sales, e-Commerce, and Human Capital functions.

Brand Marketing intern for Larabar, a natural/organic snack foods brand, part of Small Planet Foods.

Management consultant serving major companies, private and public organizations. Client service with a focus on CPG and retail industries. Project topics include pricing, organizational change, new product development strategy, and due diligence.