joanna maciejewska

I was responsible for all marketing activities of Opera TFI funded estate “Lipowa Art” from the creation phase to implementation and promotion of the brand. These activities covered traditional advertising (billboards, leaflets, folders) and online (SEM and FB ads). My tasks encompassed managing construction and completion of an on-site sales office (including technical tenders) as well as cooperating with and supporting its selling operations. I took part in industry events and fair to monitor performance of sales agencies we cooperated with. I created attractive and engaging content for all the publications (online, print).

I worked for Opera TFI investment fund company, in which I cooperated closely with regional sales directors. I kept all online communication in compliance with regulations. I managed company websites, product pages, mandatory publications prepared with legal department, accounting department, IT specialists and fund management department. I prepared all information and promotional materials based on charts, portfolios and NAV. I prepared fund fact sheets for clients presenting (e.g. diagrams, holdings, rates of return). I cooperated with printing companies and graphic designers to create and deliver advertising materials and gadgets.

I created descriptions for mobile application.

I created professional industry articles in the field of construction for the service muratordom.pl